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From Credit Challenges to Profits: Moneyboxx Powers MSMEs with 56% AUM Growth and Doubles Secured Lending

Backed by 33 lenders including SBI, ICICI Bank, and Bajaj Finance, Moneyboxx’s secured loan share surged to 38% of AUM, proving that financial stability, not just growth, is the future of MSME lending.

Moneyboxx Finance Limited, a leading provider of business loans for micro and small entrepreneurs in rural and semi-urban India, has reported a 56 percent year-over-year growth in assets under management (AUM), reaching ₹837 crore as of December 2024. In line with its strategy of financial resilience, Moneyboxx has doubled the share of secured lending, which now accounts for 38 percent of its AUM, compared to 17 percent in the third quarter of the previous fiscal year.
With an expanding network of 160 branches across 12 states, Moneyboxx is strengthening its role in MSME lending while ensuring long-term portfolio stability. The company’s rapid branch expansion, combined with a strategic focus on secured lending, signals a shift toward a more sustainable and risk-mitigated growth model.

While several NBFCs and MSME lenders face rising delinquencies in unsecured loans, Moneyboxx has strategically increased its secured loan book, which now stands at ₹318 crore. The company plans to further increase secured loans to 45 percent of AUM by March 2025, reinforcing its position as a financially disciplined and risk-averse lender.
Deepak Aggarwal, Co-CEO and CFO of Moneyboxx Finance Limited, emphasized the company’s approach to balancing expansion with financial prudence. He stated that in a volatile credit market, rapid growth without risk control is not sustainable. At Moneyboxx, a conscious effort has been made to build a stronger, more resilient loan book by increasing secured lending while expanding reach to underserved MSMEs.

Moneyboxx has strengthened its financial position with a recent equity infusion of ₹175.8 crore, which has significantly improved its net worth by 57 percent to ₹264.5 crore. The Capital Adequacy Ratio (CRAR) has increased to 35.76 percent from 28.28 percent in March 2024, providing a strong buffer against potential market fluctuations. The company is backed by 33 financial institutions, including HDFC Bank, Indian Overseas Bank, Nabkisan Finance, and Suryoday Small Finance Bank, ensuring strong financial backing for its continued expansion.
Moneyboxx has expanded its geographic footprint, growing from 86 branches in December 2023 to 160 locations across 12 states by December 2024. The company has entered key southern markets, including Telangana, Andhra Pradesh, Karnataka, and Tamil Nadu, to provide financial access to MSMEs in underserved regions.
The unsecured loan industry has faced increasing delinquencies over the past year due to factors such as subdued rural economic growth, election-related uncertainties, extreme weather conditions, and rising indebtedness in certain borrower segments. In line with industry trends, Moneyboxx has also experienced an increase in delinquency, resulting in higher credit costs. Gross non-performing assets (NPA) on book increased to 5.60 percent of AUM as of December 31, 2024, compared to 2.78 percent in the previous quarter. Net NPA rose to 2.88 percent from 1.41 percent over the same period.

Despite these industry-wide challenges, Moneyboxx’s shift to secured lending is expected to mitigate risk and stabilize profitability in the coming quarters. The company remains focused on risk-adjusted growth to ensure financial sustainability for MSMEs while maintaining investor confidence.
As Moneyboxx enters the final quarter of fiscal year 2025, the company’s key priorities include scaling secured lending to 45 percent of AUM by March, strengthening credit risk controls, expanding its branch network, and maintaining a strong balance sheet. With a robust financial foundation, expanding lender partnerships, and a risk-mitigated lending strategy, Moneyboxx is poised to lead the next phase of growth in MSME financing.

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February 21, 2025
Innovation and Entrepreneurship: Empowering the Next Generation

Redefining Opportunities with Gaurav Bhagat, Founder, Gaurav Bhagat Academy

Innovation is the driving force behind progress, and the world is craving it more than ever. The youth of today, with their boundless energy and fresh perspectives, are the torchbearers of this change. Equipped with the right skills, they can not only navigate the complexities of the modern world but also shape it to their liking. Two such skills, innovation and entrepreneurship, are gaining unprecedented importance in today’s dynamic landscape.

Introduction: The Power of Innovation and Entrepreneurship

Innovation and entrepreneurship are not just buzzwords; they are the twin engines propelling societies towards growth and transformation. As highlighted by Gaurav Bhagat, the Founder of Gaurav Bhagat Academy, these skills are critical for youth empowerment and the advancement of economies worldwide. A study by the World Economic Forum emphasizes the role of innovation in equipping future generations to overcome global challenges. Paired with entrepreneurial vigor, it lays the foundation for sustainable solutions and inclusive progress.

Innovation, the spark that ignites progress, is no longer a luxury but a necessity. In a world where disruption is the norm, the ability to think outside the box, challenge the status quo, and generate novel ideas is paramount. A recent study by the World Economic Forum identified innovation as one of the top skills required for the future workforce. The youth, with their unburdened minds and unfiltered thinking, are well-positioned to lead this innovation revolution.

Entrepreneurship, the art of turning ideas into reality, is another skill that empowers the youth to take charge of their destinies. It fosters self-reliance, problem-solving abilities, and a risk-taking mindset. According to a report by the Global Entrepreneurship Monitor, young people are increasingly opting for entrepreneurship as a career path. They are driven by a desire to create something meaningful, make a social impact, and achieve financial independence.

The synergy between innovation and entrepreneurship is undeniable. Innovative ideas, when coupled with entrepreneurial drive, have the potential to transform industries, solve global challenges, and create sustainable businesses. The youth, with their inherent curiosity and passion, are ideally suited to harness this power.

However, nurturing these skills requires a holistic approach. Education institutions must play a pivotal role in fostering a culture of innovation and entrepreneurship. By integrating experiential learning, design thinking, and problem-based learning into the curriculum, they can equip students with the necessary tools and mindset.

Additionally, mentorship programs, incubators, and accelerators can provide young entrepreneurs with guidance, resources, and support. Programs like the Atal Innovation Mission and the National Initiative for Developing and Harnessing Innovations (NIDHI) offer practical solutions by helping refine ideas, validate business models, and navigate the challenges of starting a venture.

The government, too, has a role to play in creating an enabling environment for innovation and entrepreneurship. By streamlining regulations, providing tax incentives, and investing in research and development, they can encourage young people to take the entrepreneurial plunge. In this regard, schemes like Startup India have been instrumental in fostering entrepreneurial ecosystems across the country.

In conclusion, innovation and entrepreneurship are the twin engines that will propel the youth towards a brighter future. By embracing these skills, they can not only secure their own success but also contribute to the growth and development of society. Let us empower the youth, nurture their creativity, and unleash their potential to shape a world that is more innovative, inclusive, and sustainable.

Conclusion: A Vision for a Dynamic Future

As Gaurav Bhagat emphasizes, the fusion of innovation and entrepreneurship is crucial for addressing today’s challenges and unlocking tomorrow’s opportunities. Under the leadership of insightful voices like Bhagat, programs and initiatives are building pathways for a more inventive, entrepreneurial, and empowered generation.

This article is proudly presented by Prittle Prattle News, a platform dedicated to thought leadership and innovation. Led by its Editor-in-Chief, Smruti Bhalerao, the publication continues to bring forth narratives that inspire change and drive progress.

This article was shared with Prittle Prattle News as an authored article.
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November 15, 2024
Solid Perfumes by Blur India: The Nostalgic, Long-Lasting Scents You Need
A Prittle Prattle News Review of Blur India’s Solid Perfume Range – Four Inviting Fragrances in a Spill-Proof, Pocket-Friendly Format

Solid perfumes are making a grand comeback, and Blur India is leading the charge with its charming collection of long-lasting, alcohol-free fragrances. Blur India’s solid perfumes have captured the imagination of fragrance lovers, thanks to their unique blend of nostalgia and practicality. Compact, spill-proof, and perfect for on-the-go application, these solid perfumes are designed for people who crave convenience without sacrificing scent. In this review, we dive into what makes Blur India‘s solid perfumes a must-have and how their four irresistible fragrances can transform your daily routine.

Nostalgia Wrapped in a Tin: Exploring the Four Fragrances

Smells Like a Warm Hug
If you love rich, indulgent scents, this fragrance is your match. It opens with the warm, inviting aroma of caramelized sugar, followed by dark cocoa notes, reminding you of a cozy Christmas morning spent wrapped in blankets. The final touch of vanilla adds a spicy warmth, making it perfect for anyone looking to feel comforted and soothed throughout the day.

Smells Like a Candy Store
Step into a vintage candy shop with this playful scent that expertly blends sugary citrus notes with rich vanilla. Sweet but not cloying, “Smells Like a Candy Store” is a delightful fragrance that offers a fun, uplifting vibe. The vibrant packaging adds to its charm, making it a great pick for anyone who loves sweet, nostalgic scents.

Smells Like Fresh Cut Flowers
This fragrance brings the outdoors in, with a fresh bouquet of jasmine and rose accented by earthy patchouli notes. Imagine walking through a sunlit meadow on a warm summer’s day – that’s exactly how this perfume feels. Light and refreshing, it’s perfect for those who love floral scents but want something that still feels sophisticated and grounded.

Smells Like Breakfast in Bed
Calling all coffee lovers! “Smells Like Breakfast in Bed” is your dream come true. It starts with the bold bitterness of freshly brewed coffee but softens into a sweeter vanilla note that lingers on your skin. This scent feels like a slow, luxurious morning where the only thing that matters is that first sip of coffee.

Why Solid Perfumes Are a Game Changer

Blur India’s solid perfumes aren’t just about fragrance – they’re about practicality, portability, and a more skin-friendly option. Unlike liquid perfumes, which can spill and evaporate quickly, solid perfumes offer a balm-like texture that’s long-lasting and mess-free.
- The Ultimate Pocket Perfume: Compact and spill-proof, these solid perfumes fit easily in your pocket or bag, making them ideal for touch-ups throughout the day.
- Long-Lasting Scent: The solid formula tends to last longer than traditional sprays, especially during colder months, making it perfect for winter and the festive season.
- Skin-Safe Ingredients: Crafted with natural ingredients like coconut oil, almond oil, and vitamin E, these perfumes nourish your skin while delivering fragrance. The absence of alcohol makes them gentler on sensitive skin.
- Balmy Texture: The moisturizing texture not only smells great but also leaves your skin feeling hydrated and soft, thanks to enriching elements like mango butter.
Application Tips: How to Make the Most of Your Solid Perfume

To get the best out of your solid perfume, apply it to your pulse points—where your body naturally emits heat. Rub a small amount of the balm between your fingers and apply it to areas like the inside of your wrists, behind your ears, and the base of your neck. These spots will help amplify the scent, ensuring it lasts longer.

The Benefits of Blur India’s Solid Perfumes
- Travel-Friendly: Perfect for carrying with you on a daily basis without fear of leaks.
- Alcohol-Free: Unlike many liquid perfumes, Blur India’s solid perfumes are free from alcohol, which makes them a great option for those with sensitive skin.
- Long-Lasting: These perfumes are designed to linger, giving you hours of fragrance with just a small application.
- Eco-Friendly Packaging: Housed in tin cans, they reduce the use of plastic and glass, making them an eco-conscious choice.
- Cruelty-Free: Blur India remains committed to not testing its products on animals, making their perfumes a guilt-free indulgence.
Conclusion:

Blur India’s solid perfumes are a game-changer for those who want nostalgic, long-lasting fragrances in a travel-friendly, spill-proof format. Whether you’re drawn to the warm, comforting notes of “Smells Like a Warm Hug” or the vibrant sweetness of “Smells Like a Candy Store,” there’s something for every scent profile. What stands out most is their practicality—ideal for anyone looking to add a touch of luxury to their everyday life without the hassle of traditional perfumes.

Final Rating:
- Packaging: 4.8/5
- Fragrance Variety: 4.6/5
- Longevity: 4.7/5
- Skin Friendliness: 4.9/5
Overall, we give Blur India’s solid perfumes an impressive 4.75/5 for their innovative approach to fragrance, blending nostalgia with convenience in an eco-friendly, skin-friendly formula.

Prittle Prattle News highly recommends all products of Solid Perfumes by Blur India
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October 14, 2024