Insights by Mr. Rajesh Vohra, CEO, Artsana India (Chicco), in Collaboration with Chicco Research Centre
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Baby Outerwear: How to Select the Perfect Layers for Changing Weather
This article was shared with Prittle Prattle News as an authored article.
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Mahatma Gandhiji’s Legacy: Breaking Sacred Traditions or National Pride?
An Exclusive Opinion Piece by Prittle Prattle News
Mahatma Gandhiji’s legacy, celebrated on this day, October 2nd, as India honors Gandhi Jayanti, has endured for over 70 years. His image has appeared on every Indian currency note since 1969, symbolizing his lasting impact on the nation. While other countries have updated their currency symbols to reflect modern values and evolving identities, Mahatma Gandhiji’s legacy remains untouched in India. But is this an act of national pride, or a reluctance to break a sacred tradition?
Global Currency Evolution: 20 Countries and Their Currency Changes
Across the globe, countries have updated their currency symbols to reflect political shifts, cultural values, or modern identities. While India has remained static, many nations have embraced change, refreshing their currency to match their evolving national character.
France: In 2002, France transitioned from the franc to the euro, removing national figures like Victor Hugo and Marianne, the symbol of liberty, from their currency. The adoption of the euro represented a broader shift towards European unity, with the European Central Bank opting for designs that feature bridges, arches, and windows to symbolize openness and cooperation among the EU nations.
Germany: Similarly, Germany left behind figures like Johann Sebastian Bach and Ludwig van Beethoven when it adopted the euro in 2002. The euro serves as a unifying currency across the Eurozone, reflecting the move towards a collective European identity rather than individual national figures.
Japan: In 2019, Japan updated its yen, replacing some of its historical figures with new ones. One notable figure introduced was Shibusawa Eiichi, known as the father of Japanese capitalism. This change reflects Japan’s focus on innovation and economic growth, with an eye on its modern identity.
Brazil: In 1994, Brazil introduced the real, focusing on national animals and landscapes rather than political figures. This shift reflected the country’s desire to focus on its natural heritage and combat hyperinflation with a fresh economic identity.
Mexico: In 2020, Mexico introduced a new series of banknotes featuring figures like Benito Juárez and Frida Kahlo. These changes symbolized Mexico’s focus on its Indigenous history and cultural contributions, with a shift toward celebrating diversity and artistic heritage.
United Kingdom: With the passing of Queen Elizabeth II in 2022, the UK is preparing to introduce banknotes featuring King Charles III. This shift reflects a longstanding tradition of changing the currency to reflect the reigning monarch.
South Africa: In 2012, Nelson Mandela was added to South African currency, shortly before his death in 2013. Mandela’s image symbolizes the country’s transition from apartheid to democracy, with his face representing peace and reconciliation.
United States: The U.S. has been relatively slow to change the faces on its currency, with George Washington, Abraham Lincoln, and others remaining on U.S. banknotes since the 1920s. However, there are plans to replace Andrew Jackson on the $20 bill with Harriet Tubman by 2030, marking a significant shift in recognizing historical figures who have fought for civil rights.
Canada: Similarly to the UK, Canada is preparing to replace Queen Elizabeth II with King Charles III on its currency, following her passing in 2022. Queen Elizabeth had been on Canadian banknotes since 1954.
India: Mahatma Gandhiji’s Unbroken Legacy
While the world adapts, India has made no such moves. Since 1969, Mahatma Gandhiji has appeared on all Indian currency notes. Despite major political, social, and economic shifts, there have been no public discussions about replacing Gandhiji with another figure, nor any announcements about refreshing India’s currency symbols.
Breaking Sacred Traditions: Fear of Change or National Pride?
Mahatma Gandhiji’s presence on Indian currency is more than a tribute to the past; it is a symbol of national pride, diplomacy, and the enduring values of non-violence and unity. While other nations update their currency to reflect modern values, India’s decision to retain Shri Mahatma Gandhiji’s image suggests a deep attachment to his philosophy and leadership.
This begs the question: Is India’s reluctance to change driven by respect for tradition, or is it a hesitation to let go of a sacred national symbol?
The Big Shift: U.S. and Canada’s Currency Updates
Countries like the U.S. and Canada, despite their own traditions, are preparing for major updates to their currency. The U.S. has already announced the replacement of Andrew Jackson with Harriet Tubman on the $20 bill, recognizing a broader cultural shift toward inclusivity and civil rights. Canada, following the death of Queen Elizabeth II, will soon introduce new banknotes featuring King Charles III, following the tradition of reflecting the reigning monarch.
These changes reflect a willingness to embrace modern values and let go of long-standing icons, while India has yet to announce any plans to introduce a new figure on its currency.
Why Mahatma Gandhiji’s Legacy Remains Untouched: National Pride and Diplomatic Success
Mahatma Gandhiji’s presence on Indian currency goes beyond mere tradition. His image symbolizes the core values of peace, diplomacy, and non-violence that continue to define India’s identity on the global stage. While the world moves forward, India’s decision to retain Shri Mahatma Gandhiji’s image may be seen as an affirmation of its foundational principles rather than a reluctance to change.
Conclusion: Mahatma Gandhiji’s Legacy – More Than a Tradition
Mahatma Gandhiji’s enduring presence on Indian currency isn’t just about preserving tradition; it’s about maintaining the moral and diplomatic legacy that he built. While other countries refresh their symbols to reflect modern identities, Mahatma Gandhiji’s face remains a powerful testament to India’s commitment to non-violence and unity. But as the global landscape shifts, one question remains: Will India ever be ready to break this sacred tradition, or is Mahatma Gandhiji’s presence on every rupee a reflection of a timeless legacy?
This article was crafted by Prittle Prattle News as an opinion piece, offering thoughtful insights and perspectives.
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This article has been crafted using publicly available information from reliable sources and is intended solely for educational and informational purposes. The portrayal of historical figures such as Mahatma Gandhiji, Queen Elizabeth II, and George Washington is respectful and used within the context of commentary and analysis. Every effort has been made to avoid offense, and the content does not intend to harm any individual or group. For any concerns regarding content or image usage, please contact editor@prittleprattlenews.com -
World Tourism: The Influence of Indian Architecture on Global Travel
By Tripat Girdhar, Socio-Environment Specialist and Founder of Arete Design Studio
World Tourism plays a crucial role in showcasing the beauty and diversity of global cultures, and India’s rich architectural heritage stands at the forefront. From the breathtaking Taj Mahal to the intricate temples of Khajuraho, Indian architecture has become a significant draw for world tourism. As we celebrate World Tourism Day 2024, it’s important to reflect on how these architectural marvels contribute to both cultural appreciation and responsible travel.
A nation or city’s tourism can be characterized by its architecture. India is a rich country of heritage and ancient, monuments as many emperors ruled it before independence. Hence, it’s obvious that we have a mix of architecture in different regions and cities and we have a great opportunity to explore our non-explored heritage & places. World Tourism Day is celebrated on 27th September every year, which reminds us how tourism plays a vital role and fostering global understanding and appreciation of cultural diversity.
India’s rich history may be seen in the diversity of its architectural styles, which include elements from several empires, faiths, and cultural traditions. Every location, from the magnificent Taj Mahal to the finely carved temples of Khajuraho, has a distinct tale to tell. In addition to being an architectural wonder and a UNESCO World Heritage Site, the Taj Mahal is a representation of love and devotion. Constructed during the 17th century by the Mughal Emperor Shah Jahan, this site attracts millions of visitors annually as a reminder of the magnificence of human expression.
The elaborate Brihadeeswarar Temple in Tamil Nadu, a masterwork of Dravidian architecture, is another noteworthy location. This temple, which honors Lord Shiva, is renowned for its enormous vimana (tower) and magnificent sculptures, and it displays the splendor of the Chola era. Such buildings attract tourists who are interested in spirituality, history, and art while highlighting the religious and cultural value of architecture in India.
Cities like Jaipur, commonly referred to as the Pink City, exhibit the blending of several architectural styles. With their vivid colors and intricate embellishments, the Hawa Mahal and Amer Fort captivate visitors as examples of Mughal architecture and Rajputana aesthetics. By visiting these locations, tourists may interact with the local way of life and support community-beneficial, sustainable tourism. It is therefore true that we cannot discuss all of our heritage sites because there are still numerous unknown and uncharted locations. Recently inaugurated Ram Mandir in Ayodhya – who received 1.12 crore visitors till the date. There are many religious places in India where tourists not only from India but they come from many countries in the world.
It is imperative to acknowledge the significance of responsible tourism in safeguarding these architectural gems on World Tourism Day. The demand for sustainable practices grows as more people visit India to see its rich heritage. Travelers can contribute to ensuring that these landmarks survive for future generations by purchasing local goods, going on eco-friendly excursions, and honoring traditional customs.
Last but not least, World Tourism Day offers a chance to commemorate the value of Indian architecture in fostering cross-cultural dialogue and understanding in addition to its aesthetic appeal. Travelers who visit these spectacular locations add to the understanding of the various stories that architecture can tell on a global scale, supporting the notion that, when handled ethically, tourism can be a potent force for intercultural harmony and respect.
This article was shared with Prittle Prattle News as an authored article.
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Wooden Toys: The Sustainable Comeback in a Plastic-Free World
How Earthy Tweens is Leading the Revival of Eco-Friendly Playthings By Nishant Kumar, CEO, Earthy Tweens
Wooden toys are making a significant comeback as the world shifts towards more sustainable and eco-friendly options. With rising concerns about plastic pollution and its harmful impact on both the environment and children’s health, many parents are now choosing wooden toys for their little ones. These toys are not only beautiful and durable but also represent a mindful choice for a cleaner planet.
In recent years, sustainability has reshaped consumer preferences and encouraged people to opt for eco-friendly products. Today, parents prefer sustainable toys for their little ones. As parents become increasingly aware of the environmental impact of plastic, they opt for wooden toys, not just because of their aesthetic appeal but also because of their long-lasting durability and minimal ecological footprint.
The modern plastic industry has changed the way we produce and consume things. While plastic has tremendous convenience, it carries a hefty environmental cost. For instance, single-use plastics cause ocean pollution, kill wildlife, and take hundreds of years to decompose. As a result, consumers started looking for alternatives that are safer for children and better for the planet. For example, wooden toys are one such option as they are not only from renewable sources but have many non-toxic finishes for them.
Most wooden toys are made from sustainably sourced timber, which ensures their production will not cause deforestation. Brands that are into sustainability try reforestation and responsible harvesting—a responsible approach to manufacturing that promotes environmental stewardship. Choosing wooden toys is choosing the best for the child as well as for the health of the planet.
Beyond these environmental benefits, wooden toys also provide a child with many development advantages. Unlike plastic toys, wooden toys encourage imaginative play and creativity in children. Wooden toys guide them into the environment much more tangibly and meaningfully than plastic toys do. Wood’s natural texture and weight provide a sensory experience that mere plastic cannot match.
Wooden toys stand the test of time. These toys also last the rough and tumbles during playtime. Therefore, they might be more of an investment than a disposable product. Yet, most wooden toys can be passed down for generations, adding some nostalgia while still preventing waste in the long run. This durability is very much in contrast to the short lifespan of most plastic toys, which usually end up in landfill after a few months of play.
Wooden toys offer a refreshing aesthetic and are natural. They can easily be integrated with home decor to add warmth and feelings of nostalgia. Moreover, most modern designs of wooden toys tend towards minimalist aesthetics that look pleasing in the home.
Handmade Wooden toys or the ones produced in small batches can allow for unique designs reflective of artisanal quality. Parents who care about their children’s toys and want to present something that isn’t just fun; their appreciation for craftsmanship fits with an overall cultural shift towards valuing more rather than less, a principle that resonates today in many consumer markets.
Wooden toys tend to consist of jigsaw puzzles, building blocks, and role-playing sets, which are very helpful in cognitive and motor skill development. These toys help children develop problem-solving skills, fine motor abilities, and interaction skills. Wooden toys are perfect for engaging children as they keep them busy.
Wooden toys often include elements of nature, such as animal forms or original natural landscapes. This allows children to get a good feel for the connection between themselves and the environment. For many parents, instilling lessons about becoming an earth-friendly member of society is increasingly important in a young child’s upbringing.
Demand for wooden toys is likely to continue growing as people look forward to a plastic-free future. As demand increases, this industry will evolve, bringing innovation and diversification of products. The mass creation of eco-friendly certifications, sustainable sourcing, and transparency in manufacturing will eventually become a consumer requirement.
The revival of wooden toys reflects a wider cultural shift toward sustainability and mindfulness in consumption. With such timeless, green choices, parents are not only choosing the best for their children but also playing a positive role in a healthier planet.
This article was shared with Prittle Prattle News as an authored article.
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Mosquito Protection for Babies: Safe and Effective Methods Every Parent Should Know
With inputs from Mr. Rajesh Vohra, CEO of Artsana India (Chicco), in collaboration with the Chicco Research Centre
Mosquito Protection is crucial for babies, especially as the risk of mosquito-borne diseases like dengue, malaria, and chikungunya continues to rise. With global climate changes leading to higher temperatures and increased humidity, mosquito infestations are becoming a year-round concern. Babies, with their sensitive skin and developing immune systems, are particularly vulnerable, making it essential for parents to implement safe and effective mosquito protection measures.
Mosquitoes and other insects can be a persistent nuisance, not just during the rainy season but all year long. With climate change contributing to rising temperatures and increasing humidity, the risk of mosquito infestations has grown, bringing with it the increased threat of mosquito-borne diseases like dengue, malaria and chikungunya. Babies, with their delicate skin and developing immune system, are particularly vulnerable. Therefore, it is essential to take proactive steps to protect your little one from mosquito bites effectively and safely. Here are some helpful tips to ensure your baby’s mosquito protection and comfort:
- Use Baby-Safe Anti-Mosquito Spray or Gel
When choosing a mosquito repellent for babies, it’s crucial to prioritize safety while ensuring effectiveness. Baby-specific mosquito repellents are designed with gentle, natural ingredients that protect your child without exposing them to harmful chemicals. Products that free from DEET, alcohol, dyes and other harmful chemicals are recommended, as they are less likely to irritate sensitive skin.
Look for mosquito-repellents that have been dermatologically tested and proven safe for babies. Natural ingredients like citronella, lemongrass and eucalyptus are commonly found in baby-safe repellents, offering effective mosquito protection without causing harm to your baby’s skin.
- Use Anti-Mosquito Patches and Roll-on
Anti-mosquito patches and fabric roll-ons are another effective way to protect babies and children from mosquito bites. These products are designed to be applied on the child’s clothing, rather than directly on the skin, making them a gentler option for babies. Anti-mosquito patches typically contain natural insect-repelling ingredients and are designed to release their active ingredients over time, providing on-going protection.
Fabric roll-ons are applied directly to the baby’s clothing, and like patches, they contain natural active ingredients. However, while purchasing these products, ensure they are made with non-toxic, natural components and are dermatologically tested for safety. It should also be non-staining, to avoid spoiling your little one’s clothes.
These patches and roll-ons are ideal for outdoor use, especially in areas where mosquitoes are abundant. They can be used in conjunction with other protective measures to ensure comprehensive protection.
- Cover Stroller and Cots with Mosquito Nets
Using mosquito nets is a tries and tested method for keeping mosquitoes and other insects away from your little one. Placing a mosquito net over your baby’s cot and stroller creates as a barrier that prevents mosquitoes getting near to your baby while still allowing for proper airflow and comfort. Mosquito nets are particularly useful for protecting babies while they sleep, as this is when they are most vulnerable to mosquito bites.
When selecting a mosquito net opt for one made of lightweight, breathable material that allows for good ventilation while keeping insects out. This provides a safe and comfortable space for your baby to sleep or relax, while you have peace of mind knowing that your baby is protected from annoying insects.
- Cover your Baby’s Skin
Another effective way to protect your baby from mosquitoes is to cover as much of their skin as possible. Opt for lightweight and breathable fabrics that allow your baby to stay cool while still providing protection.
While choosing clothing, prioritize natural, moisture-absorbing materials like organic cotton, which are gentle on skin and help regulate temperature. Avoid synthetic fabrics, which can trap sweat and cause discomfort. Clothing that meets OEKO-TEX international safety standards, ensures that the materials are free from harmful substances, making them a safer choice for your baby’s sensitive skin.
By combining these strategies, you can create a comprehensive protection plan that ensures your baby’s safety from mosquitoes all year round. Using baby safe mosquito repellents, anti-mosquitoes patches and roll-ons and protective clothing can significantly enhance your baby’s protection from mosquito bites. By taking these precautions you can enjoy peace of mind knowing that you are effectively shielding your little-one from potential mosquito-borne diseases.
This article was shared with Prittle Prattle News as an authored article.
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Spiritual Wisdom: Integrating Rumi’s Teachings into Modern Business Practices
Hrishikesh Datar, Author and Founder of Vakilsearch.com
Discusses How “Ruminate” Brings Rumi’s Spiritual Wisdom to Business Leadership.
Spiritual Wisdom is at the heart of Hrishikesh Datar’s debut book, “Ruminate,” which merges the timeless teachings of Rumi with the demands of modern business practices. In a world where leaders are constantly seeking ways to build better teams and lead with purpose, “Ruminate” serves as a guide that brings spiritual wisdom into the realm of business, promising to enhance both leadership skills and personal growth.
What are the main themes of “Ruminate,” and how does Hrishikesh Datar integrate Rumi’s teachings with modern business practices?
Rumi’s Spiritual Wisdom is captured in a single sentence. You are the ocean, in a drop. The book aims to prove that you are an unlimited being, and capable of anything you choose to do, have or be.
By doing so, it shines some light on how we can build better teams, be better leaders and above all, better human beings. The teachings may come across to many as spiritual, but they are deeply human.
How effectively does the book address common challenges faced by entrepreneurs and business leaders, and can you provide examples of Rumi’s Spiritual wisdom applied to business scenarios?
The book addresses the main challenges that every entrepreneur faces. Namely, building a team, overcoming doubts and fears and living upto to your true potential as a business builder.
There is an anecdote in the book, of a woman who, when her grandson was trapped under a car, lifted the entire car to free him. This, in scientific terms, is called hysterical strength. In Rumi’s terms, it is an expression of your true inner strength. And it is something we all have inside us.
So the book aims to help every entrepreneur with unlocking their own unlimited strength to conquer mountains looming large ahead of them.
What actionable advice does the book offer to business owners and managers, and how can readers implement these strategies in their daily operations?
There are multiple actionable insights which we can implement in our daily lives. Provided we actually implement them in our daily lives. For Rumi’s teachings to be effective, repetition is key.
One practice which works, with repetition, is focussed introspection. Consider the question: What is in the gap between thoughts? The answer is nothing, and also everything. Since every thought springs from the gap between thoughts, and the entire universe is made up of thoughts, the entire universe comes out of the gap between our thoughts.
How does the author blend spirituality and business acumen in his narrative, and how does this approach encourage both personal and professional growth?
There is no difference between the spiritual and the “real”. Scientifically, all matter is 99.9999% empty space. This is real. And if this is reality, then what are we experiencing when we touch, feel, taste and smell matter?
Clearly, everything which we perceive is merely imagined by us. Isn’t it?
And if you agree with this, scientifically, then are you not creating everything that you perceive?
And if you are, are you not god?
What then, is the difference between the spiritual and the scientific / real? Who would benefit most from reading this book, and how does it cater to different levels of business experience?
Everyone who is willing to question and introspect. Although many of the chapters are written keeping in mind a business or organization leader, the message is far deeper and far reaching than that. It aims to break limiting beliefs which are deep rooted, and come out of a false notion of reality.It makes no distinction based on the depth of business experience, the kind of business or organization you run or the goals you aspire to achieve.
How does Hrishikesh Datar’s background influence his writing, and what key takeaways or unique perspectives does “Ruminate” offer compared to other business books?
Being a first generation entrepreneur, I have made more mistakes than most, and tried to learn from these mistakes and not make them twice.
And the unique perspective which this book offers is that it comes from a place of honest introspection.
At no point is the book claiming to know the answers any more than the reader, or suggesting that there is a single, irrefutable truth. In fact, the hope of the book is that every reader, through their own inner journey, will discover their own truth.
Prittle Prattle News composed this article as an Interview.
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Transformation Leadership: Steering Halder Group’s Strategic Evolution
An Interview with Koustuv Halder, General Manager – Change
Management/Process Improvement, Halder Venture Limited
Transformation leadership has been the cornerstone of Halder Venture Limited’s recent evolution. Under the direction of Koustuv Halder, the company has transitioned from a traditional promoter-led structure to a decentralized corporate model. In this interview, Koustuv shares his approach to overcoming challenges, implementing strategic initiatives, and guiding Halder Group toward future growth and success in both domestic and international markets.
Transformation Leadership: Leading change management initiatives is a significant part of your role. Can you elaborate on the specific challenges you faced while transitioning Halder Group from a traditional promoter-led structure to a more decentralized corporate structure? How did you overcome these challenges?
When I joined the company 2.5 years back, it was rapidly growing financially. It achieved an annual revenue growth of above 20 percent year on year for the past few years. However, after engaging with key stakeholders and taking part in the operations, I realized we need to bring significant changes in order to sustain the growth and build upon this success. We collectively recognised that we needed a series of changes within the organization, to be able to take a leap towards the next phase of growth. One of our primary goals has been to shift from a people-driven model to one that is more system- driven. This involves establishing robust processes and ensuring smooth information flow throughout the company. One of our major goals has been to set processes in place and develop the necessary flow of information within the organization, such that all business activities are based on these processes and there’re backups of all roles in order to keep the company functioning even in the absence of key individuals. Additionally, we are evolving our decision-making structure. Before, the promoters made all the key decisions. As we move forward, we are working to divide decision-making, allowing knowledgeable, and talented employees to take on transformation leadership roles with both responsibilities and accountability. This shift will enable the promoters to focus on strategic growth and expansion while empowering our transformation leadership team to drive daily operations.
The other big transition within the organization has been to move from a manually run system, whereby different departments like accounting, manufacturing, QC, procurement, sales, and the like operated independently, to an integrated Enterprise Resource Planning solution through which all these departments can run in sync with information flow happening across these departments.
All legacy companies go through a phase of transition, from being traditionally promoter run to being run through a corporate structure. This is a necessary step to growth. We understand that adapting to new processes and technologies can be challenging for those used to the old ways. The best way to deal with this is to acknowledge the difficulties that these people are facing, and train younger people within the organization who can adapt to these changes in the system better. They will help guide and assist their colleagues, showing how the new processes can make work more efficient and good. We are in the process of making changes to our system, and we understand that it will take time. We are excited about the progress we’re making. This journey is all about us gearing up for future success and growth.
Brand Development: You’ve been instrumental in establishing the Marketing and Branding wing within the organization. Could you describe the strategic vision behind launching the Odaana and Omaana branded edible oils? How do you ensure these brands stand out in a competitive market?
Even though we have been in the rice milling business for the last 100 years and the edible oil production business for a few decades now and have made a name for ourselves in the global commodity market, our products get treated only as a commodity. It has been hard to create a premium for the superior-quality products that we have been producing. We’re excited to shift this perception with the launch of our Odaana and Omaana branded edible oils. This move marks a significant transition from being a commodity company to becoming a recognized FMCG company. By developing brand recognition, we can break free from the cyclical nature of the commodity market. This will help us produce the best quality products to our consumers and also contribute to developing a brand premium for our products.
We have succeeded in the parboiled rice sector through brands like Bhoj, Diva, and a few others brands in the international market and the Bhojmoti brand in the domestic market. Now, we’re applying the same strategy to our edible oil products. This branding effort will help us achieve our goal of being recognized as an FMCG company over a commodity company.
Technological Integration: Introducing automation and data centralization with Microsoft Dynamics 365 ERP is a major technological leap. How has this integration impacted business operations and decision-making processes within Halder Group? Can you share some tangible benefits experienced by the organization?
We’re in the 5th month of operating this ERP tool in the company. There has been a fair share of challenges and advantages associated with this change. Implementing our new ERP system, where all business processes would be dependent on each other has been a significant transition for our team. For example, if the sales team hasn’t uploaded the new sales order on the system, the production team can’t start the production for the same and the accounts team wouldn’t be able to do the necessary related accounting entries in the system. Transitioning from handwritten logs, excel sheets, and basic tools to a fully integrated solution required extensive upskilling for the team. While a few people easily adapted to the changes, it took more time for some team members to get comfortable with the system.
Another big change has been the introduction of an official approval system. For example, the purchase team now needs formal approval from the factory managers before generating a purchase order for spare parts. An accounting data entry associate can’t post a certain entry in the system unless the head of that department checks and approves it.
These dependencies have made sure that there is increased accountability for people who are taking these operational decisions, and also that there are fewer chances of human error in the whole process. Moreover, it helped synchronize the operations of all these different departments, with everyone having a single source of truth when it comes to any business information. We’re still in the early stages of using this ERP system. We can only start realizing the extensive benefits of this system once we have enough data in the backend and are able to generate detailed reports to draw the necessary business intelligence from the collected data, helping us run the business smoothly and drive it forward.
Global Expansion and Innovation: Halder Group has a legacy of nearly a century. How are you leveraging this rich history while innovating and expanding into new markets, such as soybean and sunflower oil processing? What strategies are in place to maintain quality and sustainability during this expansion?
One thing that has remained consistent for us in the past 100 years has been our focus on quality. We have always believed in quality over quantity. This has been ingrained in everyone who has been associated with us – employees, stakeholders, buyers, sellers, etc. We also have processes in place when it comes to procurement of raw materials, setting of recipes for manufacturing of both oil and rice, and packaging our product, to make sure that the top quality product reaches our consumers.
As we expanded into new markets with our existing products like parboiled rice, and edible oil and added new products to our portfolio like soybean oil and sunflower oil, it’s these common values that we all share within the organizations and the processes that we have set in place, that will help us make our business sustainable in terms of quality.
Any new business that we develop, be it expanding into a new market or adding a new product, requires a certain level of handholding in the initial stages- for the first year or two. This helps set the processes in place for that specific business and post that it’s the company values and strict policies that drive that vertical.
Future Projects and Vision: With several process improvement projects and new brand developments in the pipeline, what is your long-term vision for Halder Group? How do you foresee the company evolving in the next five to ten years, both domestically and internationally?
Our first and foremost goal is to become a leader in the businesses that we are in right now – rice and edible oil. We want to focus on gaining maximum market share in the regions we’re catering to; both domestically and internationally. We are just laying the groundwork right now that will help us attain this goal in the next 5 years.
In addition to developing these new brands, we also have a few manufacturing projects in the pipeline that will help us attain the production capacity that we need to become a market leader in transformation leadership in these sectors. Moreover, we are in the process of exploring a few new products in the agri-commodity, green energy, and chemical manufacturing industries that will help us diversify our portfolio in the next 10 years.
Lastly, we don’t want to be just another business that’s growing rapidly. We want this growth to contribute to the development of our country. We want to achieve that in many ways, including creating more employment opportunities in Bengal, fostering entrepreneurship, and focussing on various ESG initiatives. By contributing to the local economy and supporting sustainable practices, we aim to drive growth that benefits both our company and the community.
Prittle Prattle News composed this article as an Interview.
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Sustainable Gifts: India’s New Consumer Favorite
Gaurav Bhagat, Managing Director, Consortium Gifts, Discusses the Rise of Green Gifting in India
Sustainable gifts have emerged as a powerful trend in India’s gifting culture, reflecting a broader shift towards eco-conscious consumerism. As more Indians embrace green products, the demand for sustainable gifts has surged, transforming what was once a niche market into a mainstream necessity. This article explores how sustainable gifting is reshaping consumer behavior across the country, driven by a growing awareness of environmental impact and the need for responsible consumption.
As sustainable consumerism grows, India’s approach to gifting has also changed. What started as a trend has now become a necessity, with sustainable gifts rapidly gaining popularity across the country. According to the Indian Retailers Association, 68 per cent of urban consumers now consider green products important, up from 42 per cent just two years ago. Amid this green shift, leading corporate gifting organisations have quietly but consistently contributed to sustainability, working towards a greener future.
The shift in consumer attitudes has driven the rise of sustainable gifts in India. People are becoming more aware of the environment, turning green gifting into a popular trend. As of August 2024, 65 per cent of consumers in Tier-I cities prefer eco-friendly products, with 55 per cent in Tier-II cities and 45 per cent in Tier-III cities doing the same. This shows that green gifting is not just fashionable but necessary, highlighting the growing demand for sustainable products across the country.
Market Availability and Accessibility
The market expansion of eco-friendly brands has significantly increased availability, offering a wide range of options at competitive prices. Affordability has become a key factor, with 70 per cent of consumers now finding sustainable gifts within their budget. This widespread accessibility is driving the popularity of green gifting, making it a preferred choice for consumers across all city tiers.
Brands are offering eco-friendly gifts that are both beautiful and practical, focusing on reducing waste. For example, energy-efficient tech products and items that can biodegrade are leading the way in sustainable gifting. These innovations make green gifts environmentally friendly and stylish, appealing to a wide range of consumers who want items that fit into modern life while caring for the planet.
However, consumers are also smart enough to differentiate between a genuine and flimsy promise. Hence, offerings have to be trustworthy not just a mere promise on the outer side. To reduce environmental impact, almost 6 out of 10 customers are willing to change their shopping habits. But nobody is doing enough to make it happen.
Corporate Responsibility and Impact
Businesses are using sustainable corporate gifts to show their commitment to the environment and inspire change. This approach also strengthens customer loyalty, which is key to promoting eco-friendly business practices. By doing so, companies encourage other parts of the market to adopt sustainable ways of consuming goods and services.
Eco-friendly gifting has become a natural part of Indian customs, especially during festivals and celebrations. Companies are offering consumer-friendly products that are recyclable and can be personalised, adding a personal and emotional touch to the gifts.
In India you will see, many well-known gifting companies are opting to sustainability as their core value. A top-player in the corporate gifting sector has started their in-house sustainability product line and also promised 100 per cent plastic-free packaging which resulted in a two per cent growth than the expected annual growth rate. A renowned biomaterial startup, primarily a D2C platform, disclosed that demand for their sustainable gifting has quadrupled in the last 6 years in B2B segment. Another top player in D2C segment also stated that sustainable gifts have driven their festive gifting revenue last year.
While focusing on sustainability, we must be very clear that it just does not end at the point of purchasing. There also should be focus on creating circular value chains to limit waste and pollution also consumption while reusing as many raw materials as possible. Steps like these could help convert a cynical customer into a loyal one.
By choosing eco-friendly options, consumers are not only making thoughtful choices for their loved ones but also contributing to a healthier planet. Sustainable gifting is here to stay, marking a significant shift in how we celebrate and show care in our everyday lives.
This article was shared with Prittle Prattle News as an authored article.
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