Fresh Capital Fuels Conscious Chemist’s Next Leap as India’s Science-Led Skincare Movement Gathers Pace

Atomic Capital leads a ₹15 crore bridge round to help founders Robin Gupta and Prakher Mathur scale innovation, deepen operations and enter new care categories.

Conscious Chemist, the active-first skincare brand known for its science-backed formulations for Indian skin, has secured ₹15 crore in a bridge round led by Atomic Capital, with participation from First Port Capital Fund B and IPV International. The fresh investment gives the company added momentum as it prepares for the next phase of product innovation, operational expansion and new category development.

The fundraise marks a renewed show of confidence from Atomic Capital, which had entered the company’s captable during the Pre Series A round in 2024. Over the past year, Conscious Chemist has reported three times revenue growth, stronger retention than most beauty brands in the country and profitability at the CM3 level. With more than 2.5 million customers nationwide and a rapidly growing quick commerce footprint, the brand is now positioning itself for wider scale.

Robin Gupta, Co-founder and CEO of Conscious Chemist, said the new round reinforces belief in the company’s approach to science-first formulations and transparent ingredient systems. He added that the growing trust of Indian consumers in active-care skincare is shaping the brand’s next stage of development. According to him, the priority is to deepen formulation research, strengthen the talent pool and push into new problem-solving categories without losing focus on efficacy and long-term brand health.

Founded in 2021 by Robin Gupta and Prakher Mathur, Conscious Chemist has built a portfolio of more than 30 products featuring globally sourced actives such as salicylic acid, kojic acid, peptides, hyaluronic acid, ceramides and retinol. The company works with in-house cosmetic scientists and external research labs to refine each formula through multiple iterations. This approach has earned the brand significant traction across acne care, sunscreen, cleansing and targeted treatment segments.

The rapid expansion of the brand’s presence in quick commerce has further accelerated its growth. Conscious Chemist has seen a three times increase in sales on Blinkit, Instamart and Zepto over the past year and continues to strengthen its marketplace presence on Amazon, Nykaa, Myntra and Flipkart.
Atomic Capital’s Managing Partner, Apoorv Gautam, said the investment aligns with the fund’s commitment to supporting founders building innovation-led consumer brands. He noted that Indian consumers across metros and smaller towns are now far more aware of scientific skincare and demand greater transparency about ingredients. He added that the company’s ability to maintain strong retention, high margins and category disruption made the decision to participate again in this round an easy one.

Over the next 12 months, Conscious Chemist aims to expand its hero categories, build new formulations in hair and scalp care and enhance operational efficiency while maintaining healthy unit economics. The company also plans to add over 30 active SKUs across multiple skincare needs as it works toward its goal of reaching ₹500 crore ARR within the next 24 to 36 months.

At Prittle Prattle News, we honor your dedication and inventiveness led by showcasing you in a positive light. Under the direction of Editor-in-Chief Smruti Bhalerao, our platform is committed to disseminating powerful narratives that raise awareness and motivate change. For more important stories, follow us on LinkedIn, Instagram, and YouTub