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  • MG Motor & JSW Introduce Comet Blackstorm: A Smart City EV with a Bold Black Design, 230KM Range, and Four-Speaker Sound System

    MG Motor & JSW Reinvent Urban EV Mobility with the Smart and Stylish Comet Blackstorm – A Sleek, All-Black Compact EV with a ₹7.80 Lakh Price Tag, ₹2.5/km Battery Rental, and Upgraded Four-Speaker Sound System

    MG Motor & JSW Reinvent Urban EV Mobility with the Smart and Stylish Comet Blackstorm – A Sleek, All-Black Compact EV with a ₹7.80 Lakh Price Tag, ₹2.5/km Battery Rental, and Upgraded Four-Speaker Sound System

    MG Motor India and JSW Group have expanded their electric vehicle lineup with the introduction of the Comet Blackstorm, a stylish and city-friendly EV designed for urban drivers seeking a balance of style, efficiency, and convenience. Priced at ₹7.80 lakh with an innovative ₹2.5/km battery rental model, the Comet Blackstorm is positioned as the top-end variant of the Comet EV lineup. Featuring Starry Black exteriors, black-themed interiors with red stitching, and an upgraded four-speaker sound system, the latest model offers a premium driving experience tailored for city commuters.

    The launch of the Comet Blackstorm comes as MG Motor and JSW continue to strengthen their position in India’s growing electric vehicle market. The Comet EV has already recorded a 29 percent year-on-year sales increase in 2024, reflecting strong demand for compact and efficient EVs. With its new design and enhanced features, the Blackstorm edition is expected to attract both first-time EV buyers and those looking for a sophisticated yet affordable electric vehicle.
    The all-black aesthetic of the Comet Blackstorm stands out with dark chrome branding, a black MG logo, and a sleek Starry Black body finish. The INTERNET INSIDE emblem is finished in black, giving the vehicle a modern and cohesive look. The interior carries forward this bold theme, featuring black leatherette seats embroidered with BLACKSTORM in red, along with black-finished dashboard, door trims, and center console, adding to the premium appeal.

    Powered by a 17.4kWh battery, the Comet Blackstorm offers an ARAI-certified range of 230 kilometers per charge. The fast-charging capability allows for quicker recharges, making it a practical option for city commutes. The four-speaker audio system upgrade enhances in-car entertainment, catering to music enthusiasts who prioritize sound quality in their vehicles. MG Motor is also offering an exclusive accessory pack, including a unique badge, a customized wheel cover, optional hood branding, and skid plates, providing customization options for buyers who want to add a personal touch to their vehicle.

    One of the most significant aspects of the Comet Blackstorm is its battery rental model, priced at ₹2.5 per kilometer. This initiative by MG Motor and JSW significantly lowers the upfront cost of ownership, making electric vehicles more accessible to a wider audience. By decoupling battery costs from the vehicle price, MG Motor aims to expand EV adoption while addressing long-term concerns about battery maintenance and resale value.
    The MG Comet EV series has been gaining traction in India’s competitive EV market. The Blackstorm variant enhances this momentum by offering a premium yet budget-friendly alternative, ensuring buyers don’t have to compromise on design, technology, or practicality. MG Motor expects the latest edition to play a pivotal role in strengthening its presence in the subcompact EV segment.

    Rakesh Sen, Head of Sales at JSW MG Motor India, emphasized the evolving preferences of Indian consumers, noting that buyers are increasingly drawn to vehicles that reflect their personality. He pointed out that bold color options and distinctive designs are becoming an integral part of car-buying decisions in India. The Comet Blackstorm, with its sporty and refined styling, aims to cater to this growing demand.

    MG Motor and JSW Group remain committed to expanding India’s electric mobility ecosystem, ensuring that consumers have access to affordable, stylish, and technologically advanced EV options. With strong sales momentum, competitive pricing, and a striking new look, the Comet Blackstorm is expected to gain traction among urban drivers looking for a feature-rich and aesthetically appealing electric vehicle.
    Bookings for the Comet Blackstorm are now open at all MG dealerships across India, with a booking amount of ₹11,000. Customers can also visit the MG Motor India website to explore financing options, customization packages, and delivery timelines.
    For the latest updates on electric vehicles, industry trends, and expert opinions from Smruti Bhalerao, visit Prittle Prattle News, featuring you virtuously.
    At Prittle Prattle News, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.

  • Indian SUV Buyers Demand More Than Power: Kia Syros’ Smart Tech, Safety, and Luxury Features Drive 20,000+ Bookings

    With 67% of buyers choosing petrol variants, 18% opting for ADAS-equipped trims, Glacier White Pearl leading color preferences, and the Blue Colt edition gaining strong traction, Kia Syros is setting new benchmarks in the sub-₹17 lakh SUV segment.

    The increasing preference for premium trims is evident in the booking trends, with 46% of buyers opting for the top-end HTX and above variants. One of the biggest highlights is the 18% demand for the ADAS-equipped HTX+(O) trim, showcasing a growing awareness of Advanced Driver Assistance Systems (ADAS) in India. The automatic transmission (AT) models account for 38% of total bookings, further reinforcing the shift toward effortless driving experiences and convenience-focused vehicle choices.
    Fuel preference trends indicate that Indian SUV buyers are increasingly leaning toward petrol-powered vehicles, which make up 67% of total Syros bookings, while diesel variants account for 33%. This shift aligns with the Indian government’s push for cleaner fuels under Bharat Stage VI (BS-VI) emission norms, as well as a consumer-driven preference for refined, low-maintenance engines suited for city driving.
    When it comes to aesthetics, the Glacier White Pearl color option emerged as the most popular, securing 32% of bookings. Aurora Black Pearl follows at 26%, while Frost Blue accounts for 20%, indicating a clear demand for sleek, premium shades that complement the SUV’s bold design.

    Beyond styling and powertrain choices, what sets the Syros apart is its technology-driven innovation, particularly its first-in-segment Over-the-Air (OTA) update system. This feature, typically found in luxury vehicles, allows remote updates to 16 vehicle controllers, ensuring seamless software upgrades without a dealership visit. The Syros also introduces AI-powered vehicle diagnostics via the Kia Connect 2.0 system, which provides real-time health reports, predictive maintenance alerts, and remote access to critical vehicle functions.
    The Kia Advanced Total Care (KATC) system further enhances the ownership experience by automatically notifying users of service schedules, tire wear levels, and necessary replacements. Another standout feature, Kia Connect Diagnosis (KCD), enables remote vehicle assessment, allowing customers to monitor their car’s condition anytime, anywhere.

    Kia has also placed a strong emphasis on safety, making it a key differentiator in the segment. The Syros’ Hi-Standard Safety package offers Level-2 ADAS, providing features such as Lane Keep Assist, Adaptive Cruise Control, and Forward Collision Avoidance. Additionally, the 360-degree camera system, Blind Spot Collision Warning, and Rear Cross-Traffic Alert ensure greater visibility and accident prevention. As India strengthens its vehicle safety standards under Bharat NCAP, the Syros stands ahead of many competitors by offering six airbags, electronic stability control (ESC), and a high-strength steel body as standard features.
    Comfort and practicality have also played a crucial role in the Syros’ market success. The 76.2 cm (30-inch) Trinity Panoramic Display integrates the digital instrument cluster with the infotainment system, creating a futuristic cockpit experience. A dual-pane panoramic sunroof, 64-color ambient lighting, and a lounge-like cabin atmosphere add to its appeal, making it one of the most feature-rich SUVs in its class.

    Rear-seat passengers are also well-catered to, with first-in-segment reclining and sliding rear seats, ventilated rear seating, and flexible boot space adjustments, ensuring enhanced comfort and adaptability for urban and long-distance drives.
    Kia India has further enhanced the Syros’ value proposition through innovative ownership programs. The My Convenience Secure Add-On provides coverage for select wear-and-tear parts, reducing long-term maintenance costs. The My Convenience Plus plan combines extended warranty, routine servicing, and roadside assistance, ensuring a hassle-free ownership experience. Kia also offers the Scratch Care Program, which allows for one free scratch repair within the first 12 months of ownership, along with an extended warranty option of up to six years.
    The Kia Syros is positioned in a highly competitive segment, going head-to-head with the Hyundai Creta, Tata Nexon, Maruti Suzuki Grand Vitara, and Mahindra XUV300. However, with its ADAS technology, OTA updates, digital-first cockpit, and premium cabin experience, the Syros outperforms many of its rivals in key aspects like connectivity, safety, and driving convenience.

    Priced between ₹8.99 lakh and ₹16.99 lakh (ex-showroom), with ADAS-equipped variants available at an additional ₹80,000, the Syros delivers luxury features at a competitive price point, reinforcing Kia’s positioning as a mass-premium brand in India.
    With 20,000+ bookings already secured, the Kia Syros is not just another SUV launch, it represents a shift in Indian automotive trends toward high-tech, connected, and luxury-focused vehicles. The growing preference for ADAS-equipped trims, AI-powered diagnostics, and OTA updates indicates that buyers are no longer looking for just a stylish, powerful SUV, but a future-ready, intelligent driving experience.
    As Kia expands its production capacity and rolls out new ownership benefits, the Syros is set to become a defining model in the Indian sub-compact SUV segment. The response so far indicates that the Indian auto market is evolving beyond traditional expectations, and with its blend of innovation, luxury, and practicality, the Kia Syros is leading this transformation.
    At Prittle Prattle News, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.

  • From Mumbai to London: Tiara Dhody’s Treasures by Tiara Makes a Statement at Fashion Week with Avant-Garde Jewelry

    Showcasing diamond-studded bracelets, bold gemstone rings, and avant-garde silhouettes, Treasures by Tiara’s collaboration with POET-LAB pushed creative boundaries at London Fashion Week.

    Tiara Dhody launched Treasures by Tiara with a vision to redefine high jewelry as wearable art. This month, the Mumbai-based luxury jewelry label took a bold step onto the global stage, making its London Fashion Week (LFW) debut in collaboration with POET-LAB. The showcase at The Pavilion at Edith Neville was a fusion of cutting-edge design and fine craftsmanship, marking a pivotal moment for Indian designers making waves internationally.
    The collection featured diamond-studded gold bracelets, sculptural gemstone rings, and avant-garde accessories, seamlessly complementing POET-LAB’s experimental silhouettes. From bold, oversized cocktail rings to intricate multi-layered earrings, the pieces reflected a modern take on timeless luxury, proving that jewelry is no longer just an accessory, it is an artistic statement.

    Jewelry as Wearable Art: A New Era for High Jewelry
    Luxury jewelry has long been associated with heritage craftsmanship, but few brands have successfully positioned it as wearable art. Tiara Dhody’s designs challenge the norm, blending traditional Indian opulence with contemporary global aesthetics. Her collection at LFW showcased golden cuffs encrusted with diamonds, two-finger rings featuring rubies, sapphires, and topaz, and a striking coin ring crafted in silver with onyx and rubies, each piece meticulously designed to blend heritage with modernity.
    Speaking on her runway debut, Tiara Dhody described the collaboration as “a natural extension of our philosophy that jewelry should be more than embellishment, it should be an extension of self-expression and artistic identity.” She emphasized that Treasures by Tiara was built on the foundation of blurring the lines between fashion and fine jewelry, making it the perfect fit for POET-LAB’s avant-garde aesthetic.

    The Power of Collaboration: Treasures by Tiara x POET-LAB
    The intersection of jewelry and high fashion is a space that has been explored by some of the world’s biggest luxury houses, and the Treasures by Tiara x POET-LAB collaboration is a testament to the growing influence of Indian designers in this realm. Giuseppe Iaciofano, CEO of POET-LAB, spoke about the partnership, highlighting how Tiara’s intricate yet bold jewelry pieces elevated the narrative of their runway showcase.
    “When we first saw Tiara’s designs, we were captivated by the strength and elegance they exude. These pieces don’t just accessorize our garments, they transform them. It’s a rare synergy where two artistic worlds collide so effortlessly, and this collaboration has set a new standard for how jewelry can become an integral part of runway storytelling,” said Iaciofano.
    POET-LAB, known for its futuristic tailoring and avant-garde aesthetic, provided a bold yet minimal canvas, allowing Treasures by Tiara’s statement pieces to take center stage. The result was a harmonious blend of contemporary fashion and jewelry, where each piece became an extension of the garment rather than a separate entity.

    Indian Luxury Goes Global: The Rise of Indian Designers on the International Stage
    For decades, the global luxury jewelry space has been dominated by European maisons, but a new wave of Indian designers is making its presence felt on international runways. Treasures by Tiara’s debut at LFW is a reflection of this larger movement, one that sees Indian luxury brands commanding attention on a global platform.
    With 70% of India’s jewelry exports reaching global markets, the country’s heritage craftsmanship is being redefined for a modern, international audience. The success of Indian designers at London, Milan, and Paris Fashion Weeks signals a growing recognition of Indian luxury beyond traditional bridal and heritage wear.
    As global demand for sustainable, ethical, and culturally rich luxury grows, brands like Treasures by Tiara are uniquely positioned to bridge the gap between artisanal craftsmanship and contemporary aesthetics. Tiara’s bold yet refined jewelry designs prove that Indian luxury is no longer confined to local markets, it is commanding attention on the world’s biggest fashion stages.

    What’s Next for Treasures by Tiara?
    Following the success of its LFW debut, Treasures by Tiara is already preparing for future international showcases, with whispers of potential collaborations in New York and Milan. The brand’s focus remains on crafting statement jewelry that speaks to a global audience, ensuring that each piece is not just an accessory but an experience.
    With a growing clientele that includes global collectors, fashion enthusiasts, and avant-garde stylists, Tiara Dhody’s brand is solidifying its place as a force in the luxury jewelry industry.
    For those looking to own a piece of runway history, the London Fashion Week collection will soon be available via Treasures by Tiara’s website and exclusive luxury pop-ups.
    Follow Treasures by Tiara for more updates and behind-the-scenes insights from its global journey.
    At Prittle Prattle News, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.

  • India Steps Up in the Global Energy Race as Godrej’s ₹200 Cr Expansion Powers Dahej’s Clean-Tech Manufacturing

    With 70% of production exported to 40+ countries, the upgraded Dahej plant is turning India into a key player in the international clean energy supply chain.

    India’s ambitions to become a global leader in clean energy manufacturing have taken a major step forward with Godrej Enterprises announcing a ₹200 crore expansion of its state-of-the-art process equipment manufacturing facility in Dahej, Gujarat. This expansion strengthens India’s position as a global supplier of high-tech industrial equipment while reinforcing the country’s role in the clean energy transition.
    The Phase-III expansion of the Dahej facility follows a previous ₹300 crore investment, bringing Godrej’s total commitment in the region to ₹500 crore. With the expansion, the facility’s annual production capacity will increase to 30,000 metric tons, positioning it as a critical hub for manufacturing large-scale, complex equipment used in hydrogen, nuclear, geothermal, and petrochemical industries. This investment is closely aligned with India’s National Green Hydrogen Mission and the government’s ₹37,000 crore allocation for clean energy projects in the Union Budget 2025.

    Dahej’s Role in India’s Clean Energy Export Boom
    Strategically located on the Gujarat coastline, Dahej has emerged as an essential industrial hub, driving India’s clean energy ambitions. The facility’s expansion includes an Extended Fabrication Yard to support the production of large-scale, high-precision process equipment required for hydrogen production and nuclear energy applications. An Advanced Heat Treatment Furnace will further enhance the efficiency of materials used in these projects while reducing carbon emissions.
    A key advantage of the Dahej plant is its sea-going jetty, a feature that allows for the direct export of oversized industrial equipment to international markets. This logistical capability reduces transportation costs and ensures faster delivery to key export destinations, including the United States, Germany, France, the United Arab Emirates, Brazil, and Japan. With 70% of its production already being exported to over 40 countries, the facility is reinforcing India’s standing in the global supply chain for clean energy infrastructure.
    Hussain Shariyarr, Executive Vice President and Business Head of the Process Equipment Business at Godrej Enterprises, highlighted the expansion’s significance, stating that the world is witnessing an unprecedented shift towards cleaner and more efficient energy solutions. He emphasized that manufacturers must continuously innovate to meet the rising demand for advanced process equipment. The new investment in Dahej strengthens Godrej’s ability to produce large-scale equipment while enhancing India’s reputation in the global energy sector.

    Technology, Automation, and Industry 4.0: The Future of Indian Manufacturing
    The Godrej Dahej facility is designed to integrate Industry 4.0 automation, a major step forward in transforming India’s industrial sector. Over 80% of its manufacturing operations are now digitized, incorporating IoT-based machining, predictive maintenance, and AI-powered quality control to ensure efficiency and precision. The facility also includes a specialized manufacturing enclosure for working with exotic materials, crucial for producing next-generation hydrogen electrolysers, nuclear containment systems, and advanced heat exchangers.
    India’s increasing role in supplying advanced industrial solutions to the world is strengthened by its ability to integrate smart technology with sustainable manufacturing. Countries across Europe, the Middle East, and North America are demanding cleaner, low-carbon industrial solutions, and India’s ability to supply high-quality process equipment gives it an edge in this growing sector. With the global clean energy market projected to exceed $2 trillion by 2030, India is positioned to be a major contributor in the supply of hydrogen-ready infrastructure and energy-efficient industrial components.

    The Bigger Picture: India’s Clean Energy Goals and Global Influence
    Godrej’s expansion in Dahej is part of a larger effort to align with India’s long-term industrial and energy goals. The investment supports the Make in India and Atmanirbhar Bharat initiatives, which aim to boost domestic manufacturing, reduce dependence on imports, and strengthen India’s position as a leading exporter of high-value industrial equipment. The project also aligns with India’s net-zero target for 2070, as announced during the COP26 climate summit, by reinforcing sustainable manufacturing practices and accelerating the development of clean energy solutions.
    With global hydrogen investments exceeding $500 billion and the demand for process equipment in clean energy sectors growing at 15% annually, the Dahej expansion places India in a strategic position to lead the future of energy infrastructure. Nations like Germany, South Korea, and the UAE are investing heavily in hydrogen fuel and carbon-neutral energy solutions, and India’s ability to manufacture high-efficiency industrial equipment positions it as a critical supplier in these sectors.

    India’s Position in the Global Energy Transition
    The Dahej facility is not just an investment in manufacturing capacity but a bold statement about India’s role in the global clean energy race. As countries shift away from fossil fuel dependency, the demand for high-tech energy infrastructure is skyrocketing. Godrej’s expansion ensures that India remains a preferred partner for countries looking to source next-generation process equipment. With India’s engineering and manufacturing sectors gaining global traction, projects like these reinforce India’s ambition to be a clean energy leader.
    The ₹200 crore expansion is a testament to India’s industrial growth, sustainability focus, and economic resilience. By combining world-class manufacturing with clean energy solutions, Godrej Enterprises is proving that Indian companies are ready to lead the global energy transition. With Dahej at the center of this transformation, India is actively shaping the future of clean energy infrastructure worldwide.
    At Prittle Prattle News, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.

  • Swiss CDMO Senn Chemicals Acquired to Fuel Granules India’s Peptide Drug Development

    The acquisition of Senn Chemicals enhances Granules India’s capabilities in peptide therapeutics, targeting anti-diabetic, anti-obesity, and next-generation APIs

    Granules India (BSE: 532482, NSE: GRANULES) has signed an agreement to acquire Senn Chemicals AG, a Swiss-based Contract Development and Manufacturing Organization (CDMO) specializing in peptide synthesis. This strategic acquisition will accelerate Granules’ entry into the high-growth peptide API market, particularly in anti-diabetic and anti-obesity therapeutics, including GLP-1 receptor agonists.
    The transaction is expected to close in the first half of 2025, subject to regulatory approvals and customary closing conditions.

    Granules India Expands into Peptide-Based Drug Development
    By acquiring Senn Chemicals, Granules India gains proprietary expertise in Liquid-Phase Peptide Synthesis (LPPS) and Solid-Phase Peptide Synthesis (SPPS), which are critical for developing high-purity peptide-based drugs. The deal also strengthens Granules’ CDMO business, allowing it to collaborate with leading pharmaceutical innovators across therapeutics, cosmetics, and amino acid derivatives (AADs).
    Senn Chemicals operates a state-of-the-art facility in Switzerland, certified under ISO 9001:2015 and regularly inspected by Swissmedic. Under the Mutual Recognition Agreement (MRA) with the U.S. Food and Drug Administration (FDA), Swissmedic’s cGMP inspections are recognized by the FDA, providing a direct regulatory pathway for Granules’ peptide-based drug expansion into the U.S. market.

    Strategic Impact: Strengthening Peptide API & CDMO Leadership
    With this acquisition, Granules India enters the growing peptide-based pharmaceutical segment, focusing on next-generation metabolic treatments. The company is actively developing two GLP-1-based APIs in collaboration with Senn Chemicals, with additional peptide-based Active Pharmaceutical Ingredients (APIs) in the pipeline.
    The acquisition also enables Granules to:
    Leverage Senn’s established customer relationships with global pharma companies
    Expand into Europe’s high-value peptide CDMO market
    Enhance peptide-based API production with advanced synthesis technology
    Meet the rising demand for peptide-based drugs, particularly for type 2 diabetes and obesity management

    Dr. Krishna Prasad Chigurupati, Chairman & Managing Director, Granules India, highlighted the strategic importance of the acquisition:
    “Acquiring Senn Chemicals AG marks a milestone in Granules’ expansion into next-generation peptide therapeutics. With Senn’s expertise in peptide synthesis and our large-scale, cost-efficient manufacturing, we aim to become a global leader in peptide-based solutions. This acquisition aligns with our vision to transform Granules into an innovation-driven pharmaceutical company and strengthen our CDMO business worldwide.”
    Dr. Rico Wiedenbruch, Chairman, Senn Chemicals AG, also emphasized the partnership’s potential:
    “Joining forces with Granules India presents a unique opportunity to scale our peptide innovations. With Granules’ expertise in high-volume manufacturing and regulatory excellence, we can expand our reach in the growing peptide-based pharmaceutical and CDMO segments while continuing to serve our global clients with best-in-class solutions.”

    CDMO Expansion: Leveraging Senn’s European Presence
    The acquisition also propels Granules India into the CDMO (Contract Development and Manufacturing Organization) market, allowing the company to:

    • Enhance R&D and manufacturing for complex peptide-based APIs
    • Expand its footprint in Europe, leveraging Senn’s presence in Switzerland
    • Access highly skilled peptide scientists and regulatory-compliant facilities
    • Strengthen relationships with leading pharmaceutical innovators and biotech firms

    By integrating Senn’s CDMO business with its existing API and finished dosage production capabilities, Granules India aims to scale its peptide operations globally while improving cost efficiencies in high-value drug development.

    Advisors on the Acquisition
    Granules India was advised by Stifel Nicolaus India as the exclusive financial advisor.
    Legal advisory was provided by Loyens & Loeff, while Deloitte conducted financial and tax due diligence.
    Kroll provided valuation advisory services for the transaction.
    Founded in 1963, Senn Chemicals AG is a Swiss-based CDMO specializing in custom peptide synthesis and amino acid derivatives. The company provides contract research, development, and manufacturing services for pharmaceutical, cosmetic, and theragnostic applications.
    Senn’s core capabilities include:
    • Liquid-Phase Peptide Synthesis (LPPS) & Solid-Phase Peptide Synthesis (SPPS)
    • Analytical method development & process optimization
    • cGMP and non-GMP manufacturing for peptide APIs
    • Scalability from early-stage clinical trials to commercial production
    With its Swissmedic-approved facility and expertise in next-generation peptide synthesis, Senn Chemicals is a trusted partner for global pharmaceutical and biotech companies.
    Granules India is a vertically integrated pharmaceutical company headquartered in Hyderabad, India. Founded in 1991, the company has:
    • 10 global manufacturing facilities (8 in India, 2 in the U.S.)
    • Regulatory approvals from US FDA, EDQM, EU GMP, TGA, and more
    • A product portfolio spanning APIs, Pharmaceutical Formulation Intermediates (PFIs), and Finished Dosages (FDs)
    • Distribution in 80+ countries with a customer base of over 300 clients
    Granules India is committed to expanding into complex and specialized therapeutics, with a focus on innovation, affordability, and global accessibility.
    At Prittle Prattle News, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.

  • From 1998 to 2025: Tata Safari’s 27-Year Legacy Gets a Matte Black STEALTH Edition

    Limited to just 2,700 units, the Tata Safari STEALTH Edition blends its 27-year legacy with modern luxury, a matte black finish, and next-gen SUV technology.

    Tata Motors, one of India’s most trusted automotive brands, is celebrating 27 years of the iconic Tata Safari with the launch of the exclusive STEALTH Edition. This limited-edition SUV, available in both Safari and Harrier models, introduces a matte black finish, state-of-the-art technology, and a bold, sophisticated design, paying tribute to the Safari’s legendary legacy.
    With only 2,700 units available, the STEALTH Edition is set to become a collector’s masterpiece, appealing to SUV enthusiasts and automotive connoisseurs alike. Bookings are now open online and at Tata dealerships across India.

    A Legacy That Redefined India’s SUV Market
    Launched in 1998, the Tata Safari pioneered the lifestyle SUV segment in India, setting new benchmarks for performance, space, and off-road capability. Over the past 27 years, it has evolved to match global standards, maintaining its status as one of India’s most loved SUVs.
    The STEALTH Edition is more than just a car, it is a celebration of this journey. By combining its legendary road presence with cutting-edge features, Tata Motors has created an SUV that honors its past while embracing the future.
    Vivek Srivatsa, Chief Commercial Officer, Tata Passenger Electric Mobility Ltd., highlighted the importance of this milestone, stating that Tata Motors has long been at the forefront of India’s SUV market. The Tata Safari introduced the country to true adventure SUVs, and with 27 years of dominance, it continues to evolve. The STEALTH Edition is a premium, limited-release SUV that merges prestige, performance, and heritage, making it a must-have for Safari loyalists and new-generation SUV buyers alike.

    The STEALTH Edition – A Bold Statement in Matte Black
    The Tata Safari STEALTH Edition elevates its signature SUV styling with a striking STEALTH Matte Black finish that enhances its bold design. This non-reflective, deep-black paint delivers a luxurious yet aggressive appeal, ensuring an unmatched road presence. The SUV’s R19 Black Alloy Wheels and a specially designed STEALTH mascot reinforce its powerful, dominant stance.
    Inside, the premium Carbon-Noir theme extends across the ventilated first and second-row seats, offering a cabin experience that is both luxurious and functional. The voice-assisted dual-zone automatic climate control system ensures maximum comfort, adapting to varied weather conditions.

    Cutting-Edge Technology & Performance
    The STEALTH Edition is not just about style; it brings the latest in automotive technology and safety. Equipped with a 31.24 cm Harman touchscreen infotainment system, an Arcade App Store, and Alexa Home-to-Car integration, the vehicle offers a seamless connected driving experience. The 26.03 cm digital instrument cluster provides real-time driving insights, while the JBL 10-speaker audio system with Harman AudioworX ensures an immersive audio experience.
    Powering this SUV is the KRYOTEC 2.0L BS6 Phase 2 Turbocharged Diesel Engine, delivering 170 PS of power through a 6-speed automatic transmission for a smooth and refined driving experience.
    Safety remains a priority, with the STEALTH Edition featuring Level 2+ ADAS with 21 functionalities, including Intelligent Speed Assist, Forward Collision Warning, and Adaptive Cruise Control. It is further equipped with seven airbags and ESP with 17 safety functions, reinforcing Tata Motors’ commitment to passenger safety.
    Pricing & Availability
    The Tata Safari STEALTH Edition is available at an ex-showroom price of ₹25.74 lakh for the six- and seven-seater configurations, while the Harrier STEALTH Edition is priced at ₹25.09 lakh. With its limited production run, this exclusive edition is expected to see high demand, making early booking essential.
    At Prittle Prattle News, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.

  • While Big Corporations Talk ESG, Aksum Trademart Actually Built a Profitable ₹240 Crore Sustainable Business

    Backed by Inflection Point Ventures, Aksum’s expansion into 40+ cities, 600+ SKUs, and AI-driven procurement solutions is fueling a new B2B revolution.

    While many corporations make ambitious ESG claims, Aksum Trademart Pvt. Ltd. has turned sustainability into a high-growth business model, reporting a 143% year-over-year revenue surge to ₹240 crore in FY24. With a 700% increase in profit before tax, the company has established itself as one of India’s fastest-growing B2B supply chain disruptors, proving that sustainability and profitability can go hand in hand.
    Backed by Inflection Point Ventures (IPV), Aksum Trademart has expanded into 40+ cities, offering 600+ unique SKUs across steel, scrap, chemicals, polymers, and construction materials. With a tech-driven approach, Aksum is transforming procurement for corporates and MSMEs, eliminating inefficiencies, and accelerating India’s shift towards sustainable supply chains.

    Sustainability is More Than Just a Buzzword, It’s a ₹240 Crore Reality
    Unlike companies treating ESG as a PR exercise, Aksum Trademart has embedded sustainability into its core revenue model. Over 50% of its revenue comes from scrap and secondary steel, helping businesses reduce waste, cut procurement costs, and enhance operational efficiency.
    This approach supports a circular economy, turning industrial waste into high-value raw materials, lowering environmental impact, and offering cost-effective procurement alternatives for Indian businesses. With demand for sustainable materials surging, Aksum’s growth trajectory proves that green business models aren’t just responsible, they’re profitable.
    Sumit Bhatia, Co-founder of Aksum Trademart, highlights the company’s vision for sustainable growth:
    “Our goal is to create sustainable, tech-driven supply chains that empower both large enterprises and MSMEs. Aksum’s rapid growth shows that when businesses prioritize efficiency and sustainability, profitability follows naturally.”

    Tech-Driven Supply Chain Innovation & Financial Strength
    Aksum’s AI-driven procurement automation is making B2B supply chains smarter and more efficient. By integrating real-time vendor-client collaboration, predictive analytics, and digital procurement solutions, Aksum has eliminated manual inefficiencies that slow down traditional supply chains.
    Additionally, the company has secured partnerships with leading financial institutions, including State Bank of India (SBI), HDFC Bank, ICICI Bank, and Yes Bank, offering working capital solutions that make procurement more accessible for MSMEs.
    To further strengthen transparency and corporate governance, Aksum has appointed Grant Thornton as its statutory auditor, ensuring accountability and investor confidence.

    Aksum’s Vision for FY25: Scaling Sustainability, Tech & MSME Inclusion
    As Aksum enters FY25, it is doubling down on its mission to:

    • Expand sustainable procurement solutions, Increasing the use of scrap and secondary materials to further reduce industrial waste
    • Enhance AI-powered procurement automation, Bringing predictive analytics and smart vendor management into mainstream B2B procurement
    • Strengthen financial inclusion for MSMEs, Providing easier access to working capital and digital credit solutions
    • Scale into new markets, Targeting growth beyond 40+ cities and expanding product categories

    With India’s supply chain ecosystem rapidly evolving, Aksum Trademart is not just growin, it’s redefining how businesses procure, trade, and scale in a world that demands both efficiency and sustainability. For more information, visit Aksum Trademart.

    About Aksum Trademart
    Aksum Trademart Pvt. Ltd. is a technology-driven B2B supply chain platform that provides businesses with streamlined procurement solutions across steel, scrap, chemicals, polymers, and construction materials. Founded with the mission of making supply chains smarter, more transparent, and sustainable, Aksum is backed by Inflection Point Ventures (IPV) and has expanded its operations to 40+ cities across India. With a focus on sustainability, financial inclusion, and AI-driven automation, Aksum is creating a future-ready supply chain ecosystem that benefits corporates, MSMEs, and the environment alike.
    At Prittle Prattle News, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.

  • The Future of British Steel: Tata Steel UK to Build Next-Gen Electric Arc Furnace in Port Talbot

    With government backing, the £1.25 billion Electric Arc Furnace project will slash CO₂ emissions by 90% and ensure long-term steel production in the UK.

     The UK steel industry is set for a major transformation as Neath Port Talbot Council’s Planning Committee grants approval for Tata Steel UK to establish a next-generation Electric Arc Furnace at its Port Talbot facility. With a £1.25 billion investment, this marks one of the most significant shifts in British steelmaking, ensuring a sustainable future while reducing carbon emissions at an unprecedented scale.
    Tata Steel has been at the forefront of modernizing the industry, and this approval paves the way for the company to begin large-scale construction this summer. The new facility is expected to be fully operational by the end of 2027, replacing outdated blast furnace technology that has long been the backbone of British steel production. Rajesh Nair, CEO of Tata Steel UK, emphasized that this transition will not only preserve thousands of jobs but also position the company as a global leader in sustainable steel manufacturing. He reiterated that the shift to Electric Arc Furnace technology will drastically cut on-site CO₂ emissions by 90%, a reduction equivalent to 1.5% of the UK’s total direct emissions.

    The UK Government has pledged £500 million in funding to support the transition, underscoring its commitment to industrial decarbonization. Unlike traditional steelmaking, which depends on imported iron ore and coking coal, the Electric Arc Furnace will primarily use scrap steel, an abundantly available resource in the UK. This shift will significantly reduce reliance on volatile international supply chains while ensuring greater energy efficiency and sustainability in steel production.
    Jonathan Reynolds, Business and Trade Secretary (UK Government), described the approval as a major step in securing the future of Welsh steelmaking. He noted that this project aligns with the Plan for Steel, which was unveiled last week, ensuring a long-term strategy to maintain the UK’s competitive edge in global steel production.

    Tata Steel UK has been actively advancing its green steel initiatives, forming key partnerships to accelerate the transition. In December 2024, the company signed an agreement with JCB for the supply of low-carbon steel. The following month, Sir Robert McAlpine was appointed as the main works contractor for the project. Additionally, in October 2024, Tata Steel UK selected Tenova, a global leader in metals technology, to supply the new Electric Arc Furnace.
    The Port Talbot facility, historically one of Europe’s largest steelworks, has played a pivotal role in British industrial history. However, its iron and steelmaking assets, including the harbour, coke ovens, sinter plant, and blast furnaces, were decommissioned last year as part of the transition to greener manufacturing. The introduction of the Electric Arc Furnace is expected to revitalize the site, making it a benchmark for sustainable industrial operations in the UK and beyond.

    The global steel industry is undergoing rapid change, with leading manufacturers such as ArcelorMittal, Nippon Steel, and Thyssenkrupp Steel accelerating their shift toward low-emission steelmaking. European steelmakers, including POSCO, are also adopting scrap-based production methods to meet stricter environmental regulations. Industry analysts predict that Electric Arc Furnaces will become the dominant method of steel production across Europe, North America, and Asia over the next decade.

    The transformation at Port Talbot is expected to spur further investment in clean steel technologies, positioning the UK as a leader in low-carbon industrial manufacturing. As Tata Steel UK prepares to break ground on this project, the initiative signals a decisive step toward reducing the carbon footprint of British manufacturing, strengthening domestic supply chains, and enhancing the UK’s role in global steel innovation.
    Tata Steel UK, a subsidiary of Tata Steel, is one of Europe’s leading steel manufacturers, known for its commitment to sustainability and innovation. With a strong presence in the UK, the company is spearheading the transition toward low-carbon steel production, reinforcing its role in shaping the future of global steelmaking.
    At Prittle Prattle News, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.

  • From 10X Growth to ₹400 Crore Orders: Probus Raises $5M to Transform Energy Management

    With $8M raised to date, Probus scales AI-based smart metering solutions, expanding into 9 states and driving India’s Net Zero goals.

    DeepTech startup Probus Smart Things has secured $5 million in Series A1 funding, led by Unicorn India Ventures, with additional participation from US-based and Indian family offices. This marks Unicorn India Ventures’ fourth investment in Probus, reinforcing confidence in the company’s AI-driven energy management solutions. With this round, Probus’ total funding has crossed $8 million.
    Probus will use the funding to scale its AI-powered smart grid applications and expand its patented dual-communication smart metering technology across multiple states in India. The company’s ₹400 crore order book reflects its 10X revenue growth since 2023, cementing its role as a leader in smart metering and power distribution automation.

    Probus specializes in end-to-end IoT solutions for electricity distribution utilities, enabling them to digitize their grids, optimize power distribution, and enhance operational efficiency. With the growing adoption of Automatic Metering Infrastructure (AMI) under India’s Revamped Distribution Sector Scheme (RDSS-2), Probus is focusing on expanding AI-driven real-time analytics and predictive maintenance solutions.

    According to Anil Joshi, Managing Partner at Unicorn India Ventures, Probus has emerged as a game-changer in India’s last-mile power distribution ecosystem. He highlighted that the company’s ₹400 crore order book, coupled with rapid innovation in AI-powered smart grid solutions, showcases its strong market potential. With India’s increasing focus on renewable energy integration and grid automation, Probus is well-positioned to lead the transformation in power distribution technology.
    Anand Singh, Co-founder & CEO of Probus Smart Things, stated that Probus is committed to digitizing India’s electricity grid and reducing distribution losses. He emphasized that the company’s AI-driven grid analytics and real-time monitoring solutions are helping utilities transition toward a sustainable and data-driven energy ecosystem. Singh also announced that Probus is set to expand its AI-powered solutions to 9 states, further scaling its footprint in India’s smart grid transformation journey.

    The company’s dual-communication smart metering technology, integrating cellular and Bluetooth networks, ensures seamless data transmission while reducing operational costs for utilities. This innovation is already being deployed across multiple states, significantly improving the adoption of smart meters.
    Since its last funding round in 2023, Probus has achieved significant milestones, including filing for four new patents, tripling its team size, and launching a state-of-the-art Innovation Center in Noida. With strategic partnerships with major power utilities such as Adani Power, Tata Power, and Torrent Power, Probus is strengthening its role as a trusted partner in India’s smart grid revolution.

    With the Indian government’s focus on sustainable energy transition, Probus plans to vertically integrate its AI-powered grid management solutions and drive innovation in smart metering, energy analytics, and power distribution automation. The company is poised for 10X revenue growth over the next 12 months, leveraging real-time AI-powered analytics to make India’s energy sector more efficient, data-driven, and resilient.
    For more details, visit Probus Smart Things.

    About Unicorn India Ventures
    Unicorn India Ventures is a leading technology-focused early-stage venture fund, backing DeepTech, AI, semiconductor, and energy startups. With ₹1,000 Cr Fund III, the firm has invested in Gamerji, Probus, Netrasami, Orbitaid, and other category-defining startups.
    For more details, visit Unicorn India Ventures.
    At Prittle Prattle News, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.