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Category: Technology

  • 95K New Agents, 6 Lakh Villages, and a Mission Beyond Business: InsuranceDekho’s Expansion Redefined

    InsuranceDekho is Powering a Financial Awakening in India’s Hinterlands, Expands Agent Network by 92%, Now Reaches 99% of India’s Pin Codes

    India’s insurance landscape is undergoing a quiet but powerful transformation. Leading the charge is InsuranceDekho, one of the fastest-growing insurtech platforms in the country. In the past year, the company has expanded its agent network by 92%, adding 95,000 new agents and bringing the total count to 220,000 as of December 2024. This rapid growth has allowed the company to establish a presence in 99% of India’s pin codes, ensuring that insurance services reach even the most remote corners of the country.
    Beyond Urban Markets: InsuranceDekho’s Deep Rural Penetration
    The expansion is particularly significant in Tier 2 and Tier 3 cities, which now account for 86% of the company’s agent base. InsuranceDekho has successfully entered small towns such as Krishnanagar in West Bengal, Zunheboto in Nagaland, and Muzaffarnagar in Uttar Pradesh. Even in some of India’s most remote areas, such as Lahaul-Spiti in Himachal Pradesh and Serchhip in Mizoram, the company has enabled access to insurance products that were previously unavailable to many communities.
    Speaking about this expansion, Pankaj Goenka, Vice President and Head of B2B2C at InsuranceDekho, emphasized the company’s mission of bridging the insurance gap.
    Our goal is not just to expand numbers but to create a meaningful impact. By reaching 99% of India’s pin codes, we are bringing financial protection to underserved communities. This growth signifies our dedication to making insurance accessible at the last mile and empowering individuals with reliable solutions.

    Empowering Livelihoods While Expanding Insurance Accessibility
    InsuranceDekho’s growth is not only about expanding its customer base. The company is creating income opportunities for thousands of people by onboarding new agents in towns and villages where stable employment can be scarce. With an ambitious goal of covering 6 lakh villages, the initiative is set to drive job creation, helping individuals establish their own insurance advisory businesses.
    A Tech-Driven Insurance Marketplace with 720+ Plans
    InsuranceDekho offers a seamless digital-first experience, allowing agents to sell policies quickly and efficiently. The platform provides access to over 720 insurance plans from 49 insurance providers, covering health, motor, life, and business insurance. This wide range of options ensures that customers can choose policies tailored to their specific needs, whether they live in bustling metros or remote villages.

    Financial Growth and Market Leadership
    The company’s expansion strategy is directly contributing to its financial growth. As of March 2024, InsuranceDekho’s annual premium run rate reached ₹3,300 crore, nearly doubling from the previous year. With more agents onboard and deeper market penetration, the company is positioned to further accelerate its growth.

    A Future Focused on Inclusion and Expansion
    InsuranceDekho’s vision extends beyond business metrics. The company is working toward a future where every Indian, regardless of location, has access to affordable insurance coverage. The expansion into rural and semi-urban markets aligns with the Indian government’s broader financial inclusion initiatives, reinforcing InsuranceDekho’s role as a key enabler in the sector.
    With its focus on accessibility, technology, and empowerment, InsuranceDekho is reshaping India’s insurance landscape, one village at a time.
    At Prittle Prattle News, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.

  • MG Motor & JSW Introduce Comet Blackstorm: A Smart City EV with a Bold Black Design, 230KM Range, and Four-Speaker Sound System

    MG Motor & JSW Reinvent Urban EV Mobility with the Smart and Stylish Comet Blackstorm – A Sleek, All-Black Compact EV with a ₹7.80 Lakh Price Tag, ₹2.5/km Battery Rental, and Upgraded Four-Speaker Sound System

    MG Motor & JSW Reinvent Urban EV Mobility with the Smart and Stylish Comet Blackstorm – A Sleek, All-Black Compact EV with a ₹7.80 Lakh Price Tag, ₹2.5/km Battery Rental, and Upgraded Four-Speaker Sound System

    MG Motor India and JSW Group have expanded their electric vehicle lineup with the introduction of the Comet Blackstorm, a stylish and city-friendly EV designed for urban drivers seeking a balance of style, efficiency, and convenience. Priced at ₹7.80 lakh with an innovative ₹2.5/km battery rental model, the Comet Blackstorm is positioned as the top-end variant of the Comet EV lineup. Featuring Starry Black exteriors, black-themed interiors with red stitching, and an upgraded four-speaker sound system, the latest model offers a premium driving experience tailored for city commuters.

    The launch of the Comet Blackstorm comes as MG Motor and JSW continue to strengthen their position in India’s growing electric vehicle market. The Comet EV has already recorded a 29 percent year-on-year sales increase in 2024, reflecting strong demand for compact and efficient EVs. With its new design and enhanced features, the Blackstorm edition is expected to attract both first-time EV buyers and those looking for a sophisticated yet affordable electric vehicle.
    The all-black aesthetic of the Comet Blackstorm stands out with dark chrome branding, a black MG logo, and a sleek Starry Black body finish. The INTERNET INSIDE emblem is finished in black, giving the vehicle a modern and cohesive look. The interior carries forward this bold theme, featuring black leatherette seats embroidered with BLACKSTORM in red, along with black-finished dashboard, door trims, and center console, adding to the premium appeal.

    Powered by a 17.4kWh battery, the Comet Blackstorm offers an ARAI-certified range of 230 kilometers per charge. The fast-charging capability allows for quicker recharges, making it a practical option for city commutes. The four-speaker audio system upgrade enhances in-car entertainment, catering to music enthusiasts who prioritize sound quality in their vehicles. MG Motor is also offering an exclusive accessory pack, including a unique badge, a customized wheel cover, optional hood branding, and skid plates, providing customization options for buyers who want to add a personal touch to their vehicle.

    One of the most significant aspects of the Comet Blackstorm is its battery rental model, priced at ₹2.5 per kilometer. This initiative by MG Motor and JSW significantly lowers the upfront cost of ownership, making electric vehicles more accessible to a wider audience. By decoupling battery costs from the vehicle price, MG Motor aims to expand EV adoption while addressing long-term concerns about battery maintenance and resale value.
    The MG Comet EV series has been gaining traction in India’s competitive EV market. The Blackstorm variant enhances this momentum by offering a premium yet budget-friendly alternative, ensuring buyers don’t have to compromise on design, technology, or practicality. MG Motor expects the latest edition to play a pivotal role in strengthening its presence in the subcompact EV segment.

    Rakesh Sen, Head of Sales at JSW MG Motor India, emphasized the evolving preferences of Indian consumers, noting that buyers are increasingly drawn to vehicles that reflect their personality. He pointed out that bold color options and distinctive designs are becoming an integral part of car-buying decisions in India. The Comet Blackstorm, with its sporty and refined styling, aims to cater to this growing demand.

    MG Motor and JSW Group remain committed to expanding India’s electric mobility ecosystem, ensuring that consumers have access to affordable, stylish, and technologically advanced EV options. With strong sales momentum, competitive pricing, and a striking new look, the Comet Blackstorm is expected to gain traction among urban drivers looking for a feature-rich and aesthetically appealing electric vehicle.
    Bookings for the Comet Blackstorm are now open at all MG dealerships across India, with a booking amount of ₹11,000. Customers can also visit the MG Motor India website to explore financing options, customization packages, and delivery timelines.
    For the latest updates on electric vehicles, industry trends, and expert opinions from Smruti Bhalerao, visit Prittle Prattle News, featuring you virtuously.
    At Prittle Prattle News, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.

  • Indian SUV Buyers Demand More Than Power: Kia Syros’ Smart Tech, Safety, and Luxury Features Drive 20,000+ Bookings

    With 67% of buyers choosing petrol variants, 18% opting for ADAS-equipped trims, Glacier White Pearl leading color preferences, and the Blue Colt edition gaining strong traction, Kia Syros is setting new benchmarks in the sub-₹17 lakh SUV segment.

    The increasing preference for premium trims is evident in the booking trends, with 46% of buyers opting for the top-end HTX and above variants. One of the biggest highlights is the 18% demand for the ADAS-equipped HTX+(O) trim, showcasing a growing awareness of Advanced Driver Assistance Systems (ADAS) in India. The automatic transmission (AT) models account for 38% of total bookings, further reinforcing the shift toward effortless driving experiences and convenience-focused vehicle choices.
    Fuel preference trends indicate that Indian SUV buyers are increasingly leaning toward petrol-powered vehicles, which make up 67% of total Syros bookings, while diesel variants account for 33%. This shift aligns with the Indian government’s push for cleaner fuels under Bharat Stage VI (BS-VI) emission norms, as well as a consumer-driven preference for refined, low-maintenance engines suited for city driving.
    When it comes to aesthetics, the Glacier White Pearl color option emerged as the most popular, securing 32% of bookings. Aurora Black Pearl follows at 26%, while Frost Blue accounts for 20%, indicating a clear demand for sleek, premium shades that complement the SUV’s bold design.

    Beyond styling and powertrain choices, what sets the Syros apart is its technology-driven innovation, particularly its first-in-segment Over-the-Air (OTA) update system. This feature, typically found in luxury vehicles, allows remote updates to 16 vehicle controllers, ensuring seamless software upgrades without a dealership visit. The Syros also introduces AI-powered vehicle diagnostics via the Kia Connect 2.0 system, which provides real-time health reports, predictive maintenance alerts, and remote access to critical vehicle functions.
    The Kia Advanced Total Care (KATC) system further enhances the ownership experience by automatically notifying users of service schedules, tire wear levels, and necessary replacements. Another standout feature, Kia Connect Diagnosis (KCD), enables remote vehicle assessment, allowing customers to monitor their car’s condition anytime, anywhere.

    Kia has also placed a strong emphasis on safety, making it a key differentiator in the segment. The Syros’ Hi-Standard Safety package offers Level-2 ADAS, providing features such as Lane Keep Assist, Adaptive Cruise Control, and Forward Collision Avoidance. Additionally, the 360-degree camera system, Blind Spot Collision Warning, and Rear Cross-Traffic Alert ensure greater visibility and accident prevention. As India strengthens its vehicle safety standards under Bharat NCAP, the Syros stands ahead of many competitors by offering six airbags, electronic stability control (ESC), and a high-strength steel body as standard features.
    Comfort and practicality have also played a crucial role in the Syros’ market success. The 76.2 cm (30-inch) Trinity Panoramic Display integrates the digital instrument cluster with the infotainment system, creating a futuristic cockpit experience. A dual-pane panoramic sunroof, 64-color ambient lighting, and a lounge-like cabin atmosphere add to its appeal, making it one of the most feature-rich SUVs in its class.

    Rear-seat passengers are also well-catered to, with first-in-segment reclining and sliding rear seats, ventilated rear seating, and flexible boot space adjustments, ensuring enhanced comfort and adaptability for urban and long-distance drives.
    Kia India has further enhanced the Syros’ value proposition through innovative ownership programs. The My Convenience Secure Add-On provides coverage for select wear-and-tear parts, reducing long-term maintenance costs. The My Convenience Plus plan combines extended warranty, routine servicing, and roadside assistance, ensuring a hassle-free ownership experience. Kia also offers the Scratch Care Program, which allows for one free scratch repair within the first 12 months of ownership, along with an extended warranty option of up to six years.
    The Kia Syros is positioned in a highly competitive segment, going head-to-head with the Hyundai Creta, Tata Nexon, Maruti Suzuki Grand Vitara, and Mahindra XUV300. However, with its ADAS technology, OTA updates, digital-first cockpit, and premium cabin experience, the Syros outperforms many of its rivals in key aspects like connectivity, safety, and driving convenience.

    Priced between ₹8.99 lakh and ₹16.99 lakh (ex-showroom), with ADAS-equipped variants available at an additional ₹80,000, the Syros delivers luxury features at a competitive price point, reinforcing Kia’s positioning as a mass-premium brand in India.
    With 20,000+ bookings already secured, the Kia Syros is not just another SUV launch, it represents a shift in Indian automotive trends toward high-tech, connected, and luxury-focused vehicles. The growing preference for ADAS-equipped trims, AI-powered diagnostics, and OTA updates indicates that buyers are no longer looking for just a stylish, powerful SUV, but a future-ready, intelligent driving experience.
    As Kia expands its production capacity and rolls out new ownership benefits, the Syros is set to become a defining model in the Indian sub-compact SUV segment. The response so far indicates that the Indian auto market is evolving beyond traditional expectations, and with its blend of innovation, luxury, and practicality, the Kia Syros is leading this transformation.
    At Prittle Prattle News, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.

  • From 1998 to 2025: Tata Safari’s 27-Year Legacy Gets a Matte Black STEALTH Edition

    Limited to just 2,700 units, the Tata Safari STEALTH Edition blends its 27-year legacy with modern luxury, a matte black finish, and next-gen SUV technology.

    Tata Motors, one of India’s most trusted automotive brands, is celebrating 27 years of the iconic Tata Safari with the launch of the exclusive STEALTH Edition. This limited-edition SUV, available in both Safari and Harrier models, introduces a matte black finish, state-of-the-art technology, and a bold, sophisticated design, paying tribute to the Safari’s legendary legacy.
    With only 2,700 units available, the STEALTH Edition is set to become a collector’s masterpiece, appealing to SUV enthusiasts and automotive connoisseurs alike. Bookings are now open online and at Tata dealerships across India.

    A Legacy That Redefined India’s SUV Market
    Launched in 1998, the Tata Safari pioneered the lifestyle SUV segment in India, setting new benchmarks for performance, space, and off-road capability. Over the past 27 years, it has evolved to match global standards, maintaining its status as one of India’s most loved SUVs.
    The STEALTH Edition is more than just a car, it is a celebration of this journey. By combining its legendary road presence with cutting-edge features, Tata Motors has created an SUV that honors its past while embracing the future.
    Vivek Srivatsa, Chief Commercial Officer, Tata Passenger Electric Mobility Ltd., highlighted the importance of this milestone, stating that Tata Motors has long been at the forefront of India’s SUV market. The Tata Safari introduced the country to true adventure SUVs, and with 27 years of dominance, it continues to evolve. The STEALTH Edition is a premium, limited-release SUV that merges prestige, performance, and heritage, making it a must-have for Safari loyalists and new-generation SUV buyers alike.

    The STEALTH Edition – A Bold Statement in Matte Black
    The Tata Safari STEALTH Edition elevates its signature SUV styling with a striking STEALTH Matte Black finish that enhances its bold design. This non-reflective, deep-black paint delivers a luxurious yet aggressive appeal, ensuring an unmatched road presence. The SUV’s R19 Black Alloy Wheels and a specially designed STEALTH mascot reinforce its powerful, dominant stance.
    Inside, the premium Carbon-Noir theme extends across the ventilated first and second-row seats, offering a cabin experience that is both luxurious and functional. The voice-assisted dual-zone automatic climate control system ensures maximum comfort, adapting to varied weather conditions.

    Cutting-Edge Technology & Performance
    The STEALTH Edition is not just about style; it brings the latest in automotive technology and safety. Equipped with a 31.24 cm Harman touchscreen infotainment system, an Arcade App Store, and Alexa Home-to-Car integration, the vehicle offers a seamless connected driving experience. The 26.03 cm digital instrument cluster provides real-time driving insights, while the JBL 10-speaker audio system with Harman AudioworX ensures an immersive audio experience.
    Powering this SUV is the KRYOTEC 2.0L BS6 Phase 2 Turbocharged Diesel Engine, delivering 170 PS of power through a 6-speed automatic transmission for a smooth and refined driving experience.
    Safety remains a priority, with the STEALTH Edition featuring Level 2+ ADAS with 21 functionalities, including Intelligent Speed Assist, Forward Collision Warning, and Adaptive Cruise Control. It is further equipped with seven airbags and ESP with 17 safety functions, reinforcing Tata Motors’ commitment to passenger safety.
    Pricing & Availability
    The Tata Safari STEALTH Edition is available at an ex-showroom price of ₹25.74 lakh for the six- and seven-seater configurations, while the Harrier STEALTH Edition is priced at ₹25.09 lakh. With its limited production run, this exclusive edition is expected to see high demand, making early booking essential.
    At Prittle Prattle News, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.

  • AI Takes Over Software Development: Onetab.ai Secures $3.3 Million to Power OneAsk’s Global Expansion

    With a $3.3 million funding boost backed by top investors, Onetab.ai’s OneAsk is set to transform software development by automating coding, testing, deployment, and project management in one unified AI-driven platform.

    Onetab.ai, a pioneering AI-driven technology company, has successfully closed its seed funding round, raising $3.3 million to accelerate the global rollout of OneAsk, the world’s first AI-powered agent designed to manage the entire Software Development Life Cycle (SDLC).
    This investment, led by a Singapore-based Family Office, SOSV, Orbit, LIT FUND, and angel investor Sunil Kumar Singhvi, reinforces growing investor confidence in Onetab.ai’s vision to eliminate inefficiencies and fragmentation in software development using AI-driven automation.

    OneAsk: AI’s Answer to Software Development Bottlenecks
    Software development remains one of the most complex, time-intensive, and fragmented industries today. Development teams juggle multiple tools for project planning, coding, debugging, testing, deployment, and post-launch analytics, leading to inefficiencies, delays, and rising costs.
    OneAsk is an AI-powered end-to-end SDLC agent that integrates all these workflows into a single intelligent platform, allowing developers, project managers, and enterprises to work seamlessly, faster, and smarter.
    Saket Dandotia, Founder of Onetab.ai, emphasized how OneAsk is built to revolutionize modern software development workflows.
    “Building an AI agent that addresses the entire SDLC workflow has been our long-term vision. With OneAsk, we have created an intelligent platform that simplifies processes, accelerates development, and allows teams to focus on what truly matters, building exceptional software.” He further added, “OneAsk is not just another tool; it is an AI-powered partner that enhances decision-making, improves collaboration, and significantly reduces time-to-market.”

    How OneAsk Works: AI-Driven SDLC Management
    OneAsk leverages Large Language Models (LLMs) and AI-powered automation to seamlessly integrate the different stages of software development:

    • Project Management & Collaboration – AI-driven real-time communication tools that streamline project coordination.
    • Intelligent Coding Assistance – AI-powered code generation, debugging, and optimization.
    • Automated Quality Assurance – AI-driven testing frameworks that identify and resolve bugs before deployment.
    • Smarter Deployment & Analytics – Predictive insights and continuous monitoring to optimize software performance.

    By bringing these elements under one AI-driven umbrella, OneAsk eliminates the need for multiple disconnected tools, improving productivity and cutting software development costs by up to 40%.

    Global Expansion & The Future of AI-Powered Development
    The $3.3 million seed funding will enable Onetab.ai to:

    • Expand its engineering and AI research teams to refine OneAsk’s capabilities Scale operations to meet
    • growing enterprise demand for AI-powered software development Accelerate OneAsk’s international
    • rollout, targeting key global tech hubs in North America, Europe, and Asia

    Since its initial rollout, OneAsk has already been adopted by 15+ enterprises, with organizations reporting a 30% improvement in development efficiency and a significant reduction in error rates.
    The software development industry, valued at $600 billion globally, is undergoing a radical shift towards automation and AI-led innovation. With OneAsk, Onetab.ai is positioning itself as a frontrunner in the AI-powered software revolution, bridging the gap between human creativity and machine-driven efficiency.

    For more details about OneAsk, visit Onetab.ai.
    Founded in 2022, Onetab.ai is at the forefront of AI innovation in software development. The company’s flagship platform, OneAsk, is the world’s first AI-powered agent designed to seamlessly manage the entire Software Development Life Cycle (SDLC). Backed by leading global investors, Onetab.ai is on a mission to eliminate inefficiencies in software development through cutting-edge AI solutions.
    At Prittle Prattle News, featuring you virtuously, we celebrate the commitment and innovation. Led by Editor-in-Chief Smruti Bhalerao, our platform is dedicated to sharing impactful stories that inspire change and create awareness. Follow us on LinkedIn, Instagram, and YouTube for more stories that matter.

  • India’s Urban Commute Gets an Upgrade with BattRE’s New LOEV+ Electric Scooter

    With advanced safety, smart connectivity, and a 3-year battery warranty, LOEV+ is built for reliable daily rides.

    BattRE Electric Mobility, one of India’s fastest-growing electric vehicle (EV) manufacturers, has launched LOEV+, a high-performance and budget-friendly electric scooter designed for urban commuters. Featuring an IP67-rated Amaron battery, a top speed of 60 km/h, smart connectivity, and fast charging capabilities, LOEV+ aims to redefine electric mobility for Indian riders.
    Priced at ₹69,999 (ex-showroom) plus handling charges, the LOEV+ is among the most affordable high-speed electric scooters in India. With its 3-year warranty on both battery and charger, advanced safety features, and energy-efficient design, BattRE is targeting the growing shift toward eco-friendly urban transport in the country.
    The launch of LOEV+ comes at a time when India’s EV adoption is accelerating, driven by government incentives, rising fuel costs, and consumer demand for cleaner transport solutions. The new model is positioned to provide an affordable and reliable alternative to petrol scooters, making daily commuting smoother and more sustainable.

    Cutting-Edge Battery & Charging Technology
    LOEV+ is powered by an advanced 2kWh Amaron lithium-ion battery, designed to provide long-lasting performance and durability. The battery uses premium 21700 cells (5Ah), offering better energy efficiency and stability. Unlike conventional e-scooters that take longer to charge, the LOEV+ fully recharges in just 2 hours and 50 minutes, making it one of the fastest-charging electric scooters in its segment.
    The IP67-rated battery and charger ensure protection against water and dust, allowing the scooter to function reliably in diverse weather conditions, including heavy rains and dusty environments. This feature significantly enhances the scooter’s longevity and reliability, especially for riders in metro cities and tier-2 urban areas.
    With a 3-year warranty on both the battery and charger, BattRE aims to provide users with long-term peace of mind and cost savings on maintenance.

    Prioritizing Safety for Indian Roads
    Safety has been a core focus in LOEV+’s design, with features that cater to urban riding challenges. The combined disc-brake system improves braking efficiency, reducing stopping distance and ensuring greater rider control. A 180mm ground clearance makes it easier to navigate through India’s bumpy roads, potholes, and speed breakers, ensuring a smooth and stable ride.
    To prevent accidental acceleration while parked, the scooter includes a parking switch, enhancing rider security in crowded areas and on inclines. Additionally, the saree guard ensures added safety for pillion riders, making LOEV+ an ideal choice for families and working professionals.

    Smart Technology & Connectivity for a Better Ride
    LOEV+ is fully CAN-enabled, ensuring seamless communication between all vehicle components for improved efficiency and diagnostics. The scooter features Cruise Control, allowing riders to maintain a steady speed on highways and longer routes. The Hill Hold Assist system provides stability on inclined roads, making city commutes more effortless.
    The advanced digital speedometer displays crucial information, including distance to empty (DTE) and state of charge (SoC), helping riders track battery levels and plan their routes efficiently. These intelligent features set LOEV+ apart in the budget-friendly electric scooter segment, making it a tech-driven solution for modern commuters.

    A Sporty, Minimalist Design with Custom Color Options
    BattRE has crafted the LOEV+ with a sleek, minimalist, and sporty design, focusing on both aesthetics and functionality. The 12-inch alloy wheels offer better grip and handling, while LED dual lamps provide superior visibility at night.
    The LOEV+ is available in five stylish colors:

    • Starlight Blue
    • Pearl White
    • Midnight Black
    • Stormy Grey
    • Ice Blue

    With these modern and trendy color options, the LOEV+ allows riders to express their personal style while embracing the future of electric mobility.

    Performance & Riding Modes for Every Need
    LOEV+ comes with three distinct riding modes, allowing riders to optimize performance based on their needs:

    • Eco Mode – Maximum efficiency, offering a top speed of 35 km/h and a range of 90 km per charge.
    • Comfort Mode – A balance of speed and efficiency, reaching 48 km/h with a 75 km range.
    • Sports Mode – Designed for performance, achieving a top speed of 60 km/h with a 60 km range per charge.

    These riding modes make LOEV+ versatile for different commuting needs, from long-distance rides to short city commutes.

    A Word from BattRE’s Leadership
    Speaking at the launch, Nishchal Chaudhary, CEO & Managing Director of BattRE Electric Mobility, said:
    “LOEV+ is built with the future of urban commuting in mind. It is one of the most affordable high-speed scooters in India, packed with features that deliver performance, safety, and reliability. As India shifts towards electric mobility, we are committed to providing smart and sustainable solutions for our riders.”
    Pricing, Availability & Dealer Network
    LOEV+ is priced at ₹69,999 (ex-showroom) plus handling charges and is now available at 400+ BattRE dealerships across 21 states in India. The company has been expanding its dealer network to make EVs more accessible to customers nationwide.
    For further details, visit BattRE Electric Mobility.
    At Prittle Prattle News, we bring you deeply researched, high-impact storytelling that goes beyond the ordinary. From fashion’s most iconic moments to exclusive interviews with India’s greatest designers, we deliver stories that shape the industry. Follow us on LinkedIn, Instagram, and YouTube for exclusive updates.

  • With 5 Billion Kilometers Driven, TATA.ev Expands India’s Charging Network with 400,000 Charge Points & Mega Chargers

    TATA.ev partners with Tata Power, ChargeZone, Statiq, and Zeon to expand India’s EV charging infrastructure, ensuring seamless long-distance travel and urban accessibility.

    TATA.ev, India’s leading electric vehicle (EV) brand, is set to transform the country’s EV charging landscape with a massive expansion plan aimed at doubling India’s charging infrastructure. By 2027, the company plans to install 400,000 charge points, significantly increasing accessibility and convenience for EV owners across the nation. The initiative builds on TATA.ev’s experience of facilitating 5 billion electric kilometers driven across India.
    To accelerate this expansion, TATA.ev has launched Open Collaboration 2.0, partnering with leading Charge Point Operators (CPOs) such as Tata Power, ChargeZone, Statiq, and Zeon Charging. These collaborations will enable the installation of 30,000+ new public fast chargers in strategic locations, including major highways, metro cities, and tier-2 towns.

    The expansion includes the launch of the TATA.ev Mega Charger Network, featuring 500 ultra-fast charging stations strategically deployed to enhance long-distance travel. These Mega Chargers will offer high-speed, reliable charging, drastically reducing wait times. They will be open to all EV brands, but TATA.ev customers will enjoy priority access and lower tariffs.
    Alongside this, TATA.ev is introducing TATA.ev Verified Chargers, ensuring quality-assured infrastructure across the country. These certified chargers will meet high-performance and safety standards, reducing downtime and improving user experience. EV owners will be able to locate verified chargers in real-time, track availability, and make instant payments using the IRA.ev app, eliminating the need for multiple apps.

    Since 2019, TATA.ev has played a pivotal role in building India’s EV charging ecosystem, pioneering home, community, and public charging solutions. The company has already installed over 1.5 lakh private/home chargers, deployed 2,500+ community chargers, and set up 750 dealership-based chargers to support growing EV adoption. In just 15 months, India’s public charging infrastructure has doubled, crossing 18,000 charge points nationwide.
    With Open Collaboration 2.0, TATA.ev is ensuring that India’s transition to electric mobility is seamless, efficient, and future-ready. By providing a unified Charging Helpline, AI-powered insights, and seamless payment solutions, TATA.ev is making charging as convenient as refueling a petrol or diesel vehicle.

    This initiative cements TATA.ev’s position as India’s EV ecosystem leader, actively driving sustainable transportation and supporting government efforts to accelerate EV adoption. By 2027, India will have one of the largest and most advanced EV charging infrastructures globally, thanks to TATA.ev’s bold expansion strategy.
    At Prittle Prattle News, we bring you deeply researched, high-impact storytelling that goes beyond the ordinary. From fashion’s most iconic moments to exclusive interviews with India’s greatest designers, we deliver stories that shape the industry. Follow us on LinkedIn, Instagram, and YouTube for exclusive updates.

  • How 155 Internet Shutdowns in 2023-24 Cost India’s Economy and Silenced Voices: SFLC.in Report to Reveal

    SFLC.in’s second edition of ‘Let the Net Work 2.0’ uncovers how frequent internet blackouts are impacting India’s democracy, economy, and digital rights.

    Software Freedom Law Centre, India (SFLC.in), a leading nonprofit advocating for digital rights, will release its Internet Shutdown Report 2024 on February 17, 2025. Titled ‘Let the Net Work 2.0,’ this second edition builds on SFLC.in’s earlier findings, presenting a comprehensive analysis of 155 internet shutdowns imposed across India in 2023-24. The report sheds light on the economic damage, disruption of essential services, suppression of dissent, and legal concerns surrounding internet blackouts.
    The launch event, set to be held virtually, will feature legal experts, journalists, and policymakers discussing the report’s findings and the increasing use of internet shutdowns as a governance tool in India. Notable speakers include Anuradha Bhasin, Managing Editor of The Kashmir Times, and Vrinda Grover, Supreme Court advocate known for her work in digital rights and free speech cases.

    India’s Internet Blackout Crisis: Leading the World in Shutdowns
    According to SFLC.in’s Internet Shutdown Tracker, India continues to lead the world in government-imposed internet shutdowns, surpassing even conflict-ridden nations like Myanmar (37 shutdowns) and Iran (34 shutdowns) in 2023. Despite Supreme Court rulings emphasizing internet access as a fundamental right, state governments have increasingly used blackouts as a means to control information, particularly during protests, political unrest, and examinations.
    Mishi Choudhary, Founder of SFLC.in, remarked on the report’s significance, stating, “Internet shutdowns disrupt lives, silence voices, and curb opportunities in unimaginable ways. With ‘Let the Net Work 2.0,’ we aim to highlight the devastating consequences of these shutdowns and urge policymakers to uphold digital freedoms. Internet access is not a privilege but a necessity, and we must protect this right for every citizen.”

    The Economic Toll of Internet Blackouts
    One of the most alarming findings in the report is the massive financial losses incurred due to internet shutdowns. India’s economy suffered an estimated ₹24,000 crore ($2.9 billion) in losses in 2023-24 alone, affecting industries such as IT, e-commerce, banking, and education. Startups, small businesses, and freelancers were hit hardest, with many experiencing delayed transactions, canceled contracts, and revenue losses.
    Key economic impacts of internet shutdowns:

    • E-commerce and Digital Payments: UPI transactions and mobile banking were severely disrupted in regions facing prolonged blackouts.
    • IT and Outsourcing Industry: Businesses faced missed deadlines and disrupted workflows, particularly in tech hubs like Bangalore and Gurugram.
    • Freelancers and Small Businesses: Many lost international clients and projects due to unexpected connectivity issues.
    • Stock Market and Financial Sector: Trading activities slowed down in regions where the internet was suspended, affecting market participation.

    Impact on Education and Healthcare
    Internet blackouts also had severe consequences for education and healthcare. The report documents cases where students were unable to access online classes, submit applications, or attend virtual exams. Telemedicine services were also interrupted, leaving patients in remote areas without timely medical consultations.Vrinda Grover, Supreme Court advocate and digital rights expert, emphasized, “The government’s increasing use of internet shutdowns directly violates the right to education and access to information. There must be legal accountability for these arbitrary blackouts.”

    Legal Challenges and Court Rulings
    The report examines key legal battles challenging internet shutdowns in India. One of the most significant cases highlighted is Anuradha Bhasin v. Union of India (2020), where the Supreme Court of India ruled that internet access is a fundamental right under Article 19 of the Constitution. Despite this landmark judgment, governments continue to impose shutdowns under the Temporary Suspension of Telecom Services Rules, 2017, often citing vague national security concerns.
    The report also explores judicial interventions in cases such as Arunachal Pradesh v. Union of India, where courts questioned the necessity of blanket shutdowns for maintaining law and order. SFLC.in argues for stricter judicial oversight to prevent arbitrary internet suspensions.

    The Role of SFLC.in’s Internet Shutdown Tracker
    SFLC.in has been actively monitoring and documenting government-imposed internet blackouts through its Internet Shutdown Tracker. The tracker provides real-time updates on internet suspensions, offering transparency on where, when, and why shutdowns occur. It serves as a critical tool for journalists, researchers, and human rights organizations tracking the erosion of digital freedoms in India.
    Syed Mohammad Haroon, Volunteer Legal Counsel at SFLC.in and project lead for the tracker, stated, “Our tracker exposes the alarming rise in internet shutdowns across India. Transparency is the first step toward accountability, and we urge citizens to stay informed about their digital rights.”

    What to Expect from the Report Launch Event
    The virtual launch of ‘Let the Net Work 2.0’ on February 17, 2025, will feature discussions with key stakeholders advocating for digital rights, press freedom, and legal reform. Speakers include:
    • Anuradha Bhasin – Managing Editor, The Kashmir Times
    • Vrinda Grover – Supreme Court Advocate
    • Felicia Anthonio – KeepItOn Campaign Manager, Access Now
    • Syed Mohammad Haroon – SFLC.in Legal Counsel & Internet Shutdown Tracker Lead
    The event will focus on policy recommendations for limiting the misuse of shutdowns and protecting digital rights in India.
    Software Freedom Law Centre, India (SFLC.in) is a donor-supported legal services organization working to protect freedom of speech, privacy, and digital rights. Since its founding in 2010, SFLC.in has advocated for open internet policies, innovation, and access to information, collaborating with lawyers, policy experts, and technologists to safeguard India’s digital ecosystem.
    At Prittle Prattle News, we bring you deeply researched, high-impact storytelling that goes beyond the ordinary. From fashion’s most iconic moments to exclusive interviews with India’s greatest designers, we deliver stories that shape the industry. Follow us on LinkedIn, Instagram, and YouTube for exclusive updates.

  • Smart Tech Meets World-Class Speed: Amazfit Teams Up with Five-Time Olympic Medalist Gabby Thomas to Transform Smart Training

    This four-year partnership marks Thomas’ first collaboration with a smartwatch brand, showcasing the impact of wearable tech in athletics.

    Amazfit, a global leader in smart wearables, has officially announced Gabby Thomas, five-time Olympic medalist and fashion icon, as its newest athlete spokesperson. This four-year partnership will see Thomas integrating Amazfit’s advanced wearables into her training regimen, using data-driven insights to track performance, recovery, and health metrics.
    This marks Thomas’ first-ever collaboration with a smartwatch brand, emphasizing the growing role of wearable technology in professional sports. As part of the partnership, she will also provide valuable feedback to Amazfit’s product development teams, helping refine future smartwatch designs and features.
    To celebrate the announcement, Amazfit launched a brand video featuring Gabby Thomas on its official Instagram.

    Gabby Thomas: A Champion on and off the Track
    At the Paris 2024 Olympics, Thomas clinched gold medals in the 200m, 4x100m, and 4x400m relay, making her the most decorated track and field athlete on the US team. Her previous victories include bronze in the 200m and silver in the 4x100m relay at the Tokyo 2020 Olympics. She has also dominated Diamond League Championships, cementing her status as one of the fastest sprinters in the world.
    Thomas’ athletic success is rooted in scientific training methods, where data analytics and wearable technology play an increasingly crucial role. Her partnership with Amazfit signifies a shift towards performance optimization through smart technology.

    How Wearable Technology is Transforming Elite Training
    Athletes today depend on real-time data to make informed training decisions. From tracking oxygen saturation and VO2 max levels to monitoring heart rate variability and sleep cycles, wearable tech helps athletes fine-tune their routines.
    Gabby Thomas’ training plan will incorporate Amazfit’s advanced tracking features, allowing her to monitor:

    • Heart Rate & Recovery: Instant heart rate feedback to adjust intensity during workouts.
    • VO2 Max Performance: Measuring oxygen consumption to optimize endurance levels.
    • Sleep Monitoring: Tracking sleep cycles to ensure proper recovery before major races.
    • Body Battery Analysis: Understanding daily energy levels to schedule training efficiently.

    By leveraging Amazfit’s AI-powered wearables, Thomas gains a competitive edge, ensuring her training, recovery, and race-day performance are backed by science-driven insights.

    Amazfit’s Competitive Edge in Sports Tech
    Wayne Huang, Founder and CEO of Zepp Health, the parent company of Amazfit, highlighted the significance of this partnership. “Gabby Thomas is an athlete who continually pushes limits. Her relentless pursuit of excellence aligns perfectly with Amazfit’s mission to empower individuals through smart wearable technology. This collaboration will not only help her optimize her performance but also contribute to future Amazfit innovations.”
    Among the devices Thomas will use is the Amazfit Active 2, the brand’s latest smartwatch, which has already earned accolades such as:
    Best Smartwatch at CES 2025 – Tom’s Guide
    Digital Trends Award – Best of CES 2025
    Best of CES 2025 – AndroidGuys
    Amazfit’s smart wearables have consistently been recognized for their precision tracking, innovative features, and sleek design, making them the preferred choice for elite athletes.

    Expanding the Amazfit Athlete Lineup
    Gabby Thomas joins an elite roster of Amazfit-sponsored athletes, which includes:
    Meg Jacoby – HYROX World Champion
    Hunter McIntyre – HYROX World Champion
    Bea González – International Padel Star
    Morgan Pearson – Olympic Ironman Triathlete
    Yemaneberhan Crippa – 5K & 10K Olympian
    Amazfit’s athlete partnerships reinforce its commitment to performance-driven innovation, bridging the gap between technology and world-class sports performance.
    Amazfit is a leading global smart wearable brand, operating under Zepp Health (NYSE: ZEPP). Founded in 2015, Amazfit has grown into a key player in the smart fitness industry, with products available in over 90 countries across the Americas, Europe, the Middle East, Africa, and the Asia-Pacific region.
    The brand has won prestigious design awards, including the iF Design Award and Red Dot Design Award, for its exceptional innovation and craftsmanship. Amazfit’s cloud-based health platform, powered by Zepp Health, provides users with AI-driven health insights to help them achieve their fitness goals.
    At Prittle Prattle News, we bring you deeply researched, high-impact storytelling that goes beyond the ordinary. From fashion’s most iconic moments to exclusive interviews with India’s greatest designers, we deliver stories that shape the industry. Follow us on LinkedIn, Instagram, and YouTube for exclusive updates.

  • Cashless Parking at Surajkund Mela 2025 as Paytm Rolls Out Digital Payment Solutions

    Paytm enables quick UPI, credit card, and QR-based transactions for parking payments, making entry and exit seamless for visitors.

    Visitors attending the 38th Surajkund International Crafts Mela can now enjoy hassle-free, cashless parking, thanks to Paytm. The fintech giant has introduced All-in-One Card Machines and QR code payment systems at the event’s parking facilities, enabling instant, secure digital transactions that eliminate long queues and cash-handling issues.
    The Surajkund Mela, organized by the Haryana Tourism Department in collaboration with the Ministry of Tourism, Government of India, is one of India’s most celebrated cultural events. It showcases handicrafts, handlooms, folk traditions, and international participation from over 20 countries, drawing millions of visitors each year. With such a large footfall, streamlining parking payments has become a necessity, making Paytm’s digital payment solutions a game-changer.

    With the introduction of Paytm UPI, UPI Lite, Rupay Credit Card on UPI, and contactless card payments, visitors can now pay for parking instantly, reducing congestion and improving entry and exit efficiency.
    A Paytm spokesperson stated, “We are excited to bring our advanced digital payment solutions to Surajkund Mela 2025. By enabling seamless parking payments, we aim to enhance the visitor experience while supporting India’s transition to a cashless economy. Our fintech innovations will help reduce delays, streamline traffic, and modernize event management.”
    The integration of Paytm’s Soundbox technology further enhances the user experience by providing real-time audio confirmations upon successful transactions. This ensures transparency and convenience, eliminating any confusion about payment status.

    How Paytm is Revolutionizing Parking Payments at Surajkund Mela 2025
    With Paytm’s digital payment system in place, visitors can now scan QR codes or tap their cards on the All-in-One Card Machines to complete transactions within seconds. Payments via Paytm UPI, UPI Lite, Rupay Credit Card on UPI, and other digital methods allow attendees to avoid long queues and manual cash transactions. The automated system reduces wait times, allowing vehicles to exit the parking areas faster.
    This initiative aligns with India’s Digital Transformation Mission, showcasing how fintech solutions can enhance large-scale public events. By reducing reliance on cash transactions, the Surajkund Mela is now a step closer to being a fully digital, modernized event.

    Enhancing Visitor Experience with Seamless Transactions
    The Surajkund International Crafts Mela is known for attracting large crowds and international exhibitors, making fast and reliable payment solutions a necessity. Prior to Paytm’s intervention, parking payments were predominantly cash-based, leading to delays and operational inefficiencies. Visitors often experienced long queues at entry and exit points, and manual cash handling led to frequent transaction errors and disputes. With Paytm’s cashless infrastructure, these challenges have been resolved, providing a fast, contactless, and hassle-free payment experience.

    Paytm’s Global Expansion & UPI’s Growing Reach
    Beyond Surajkund, Paytm has been actively expanding its fintech capabilities on a global scale. The company has introduced UPI international payments across multiple countries, including United Arab Emirates (UAE), Singapore, France, Mauritius, Bhutan, Sri Lanka, and Nepal. This expansion is a testament to India’s growing influence in the global digital payments landscape, with Paytm playing a key role in making UPI a widely accepted transaction method beyond India’s borders.

    Industry Experts on Digital Payments in Public Events
    According to the Reserve Bank of India (RBI), digital payments in India have increased by 300% over the last five years, with UPI becoming the dominant mode of transaction. Experts predict that integrating fintech solutions into public events will become standard practice, helping improve transaction efficiency, enhance visitor experiences, and reduce cash dependency.
    A senior official from the National Payments Corporation of India (NPCI) remarked, “Paytm’s seamless payment integration at large-scale events like Surajkund Mela is a significant step in India’s fintech evolution. Digital transactions are not just about convenience; they are about efficiency, transparency, and scalability.”
    Paytm, owned by One97 Communications Limited, is India’s leading digital payments and financial services provider. A pioneer in QR-based payments, UPI transactions, merchant payment solutions, and fintech innovations, Paytm continues to shape the future of India’s cashless economy through cutting-edge technology.

    At Prittle Prattle News, we bring you deeply researched, high-impact storytelling that goes beyond the ordinary. From fashion’s most iconic moments to exclusive interviews with India’s greatest designers, we deliver stories that shape the industry. Follow us on LinkedIn, Instagram, and YouTube for exclusive updates.