Category: Lifestyle

  • Anytime Fitness Opens 10th Club with Avdesh Yadav in Noida’s Sector 131

    The 24×7 fitness chain, led in India by Vikas Jain, expands its Delhi-NCR footprint with state-of-the-art equipment, personal training, and global access to over 5,500 gyms worldwide

    Anytime Fitness, the global fitness chain with more than 5,500 gyms across continents, has opened a new centre in Sector 131, Noida, adding to its growing presence in India’s wellness market.
    The new gym is the 10th club launched by Avdesh Yadav, a franchisee who has been instrumental in building Anytime Fitness’s footprint in the Delhi-NCR region. The facility is designed to operate on the brand’s signature 24×7 model, giving members round-the-clock access to equipment, training, and support.

    Vikas Jain, Managing Director of Anytime Fitness India, said the opening reflects the chain’s strategy to bring modern health and wellness infrastructure closer to residential and business communities. “Noida has become a hub for both working professionals and families, and our focus is on making fitness accessible to them at any hour of the day,” he noted.
    The new gym features strength and cardio equipment, personal training zones, group sessions, and digital integration tools that help members track progress. In line with the brand’s global standard, memberships also provide access to all Anytime Fitness gyms worldwide, a key feature for frequent travellers and working professionals.

    India remains one of the fastest-growing fitness markets in the world, and Anytime Fitness has steadily expanded its presence since its entry in 2012. With a combination of local franchise partners like Avdesh Yadav and central leadership under Vikas Jain, the brand has positioned itself not only as a gym chain but as part of the broader lifestyle shift toward health and wellness.
    As it adds to its network in Delhi-NCR, Anytime Fitness is looking to deepen its presence in Tier-II and Tier-III cities, where aspirational demand for health infrastructure is on the rise. The Sector 131 club reflects this dual approach: delivering international standards while staying accessible to local communities.

    At Prittle Prattle News, we honor your dedication and inventiveness led by showcasing you in a positive light. Under the direction of Editor-in-Chief Smruti Bhalerao, our platform is committed to disseminating powerful narratives that raise awareness and motivate change. For more important stories, follow us on LinkedInInstagram, and YouTube.
  • Ganesh Chaturthi 2025: Cycle Pure Reimagines Festive Rituals with Family-Centric Puja Kits

    From guided rituals with eco-friendly idols to playful learning kits for children, the Mysuru-based brand places tradition, creativity, and togetherness at the heart of celebrations

    As families across India prepare for the arrival of Lord Ganesha, one of the country’s most cherished festivals is finding new expressions. This year, Cycle Pure Agarbathi, a household name in incense, has created puja kits that go beyond ritual essentials to encourage participation across generations.
    For devotees seeking a structured approach to the festival, the Sampoorna Ganesh Chaturthi Puja Kit comes with everything needed to perform the vrat authentically. It includes an eco-friendly idol, incense, turmeric, kumkum, diyas, kalasha, and a stand, arranged in sequence as per the Skanda Purana with guidance from scholars. What sets it apart is the inclusion of a digital walkthrough and a guided recital of shlokas, helping families perform the puja confidently at home.

    Alongside this, Cycle Pure has designed a Kids Kit that frames devotion as an interactive experience. The kit introduces children to the world of Ganesha through colouring books, story scrolls, simple stotras, bookmarks, a child-safe incense set, and even a DIY fridge magnet. It makes rituals less intimidating and more playful, helping children form their own relationship with tradition.

    Arjun Ranga, Managing Director of Cycle Pure, explained the vision: “Festivals are more than rituals – they are shared moments that pass traditions from one generation to the next. We want families to experience devotion with joy and creativity, not as a formality.”
    The pricing has also been kept accessible, with the Sampoorna Puja Kit at ₹999 and the Kids Kit at ₹499. Both are available through Cycle Pure stores, online platforms, and quick-commerce outlets across India.

    For a brand rooted in Mysuru’s heritage since 1948, this festive season is not just about offering incense but about helping families build memories around prayer. By combining authenticity with creativity, Cycle Pure is showing that rituals can be as engaging as they are sacred.
    At Prittle Prattle News, we honor your dedication and inventiveness led by showcasing you in a positive light. Under the direction of Editor-in-Chief Smruti Bhalerao, our platform is committed to disseminating powerful narratives that raise awareness and motivate change. For more important stories, follow us on LinkedInInstagram, and YouTube.

  • Rahul Dravid Steps Into Style: Why UNIQLO’s New India Chapter Leans on the Country’s Most Dependable Icon

    The campaign is less about shirts and more about symbolism – connecting UNIQLO’s Japanese philosophy of LifeWear with Dravid’s enduring reputation for calm, simplicity, and trust

    Mumbai, August 18, 2025 In Indian cricket, few names carry the quiet weight of consistency like Rahul Dravid. To generations of fans, he was never just “The Wall”; he was reassurance at the crease, the reliable presence who never chased noise yet always delivered substance. That image, still intact long after his retirement, is now stepping into fashion with UNIQLO’s latest campaign.
    The global Japanese retailer has chosen Dravid for what it calls “Everyday Wear for Mr. Dependable”, a concept that feels less like a tagline and more like a reflection of how the cricketer has always been perceived. UNIQLO’s LifeWear philosophy, rooted in simplicity and functionality, aligns neatly with Dravid’s personality – calm, minimal, unshaken by trends, but always relevant.

    In the campaign film, the storytelling is straightforward: two Dravids, one at the nets in a breathable polo, the other heading out for family time in a crisp shirt. But beyond the wardrobe changes, the message is cultural. It suggests that clothing, like Dravid, can be trusted to adapt seamlessly between roles without fuss or flourish.
    What makes this collaboration timely is not just nostalgia for a cricketing legend, but the positioning of UNIQLO in India. Since entering the market, the brand has steadily tried to stand apart from fashion built on loudness, instead offering minimal, durable pieces intended to blend into daily life. In choosing Dravid – a man whose appeal lies in never being flashy – UNIQLO signals to Indian consumers that its version of style is about balance, dependability, and restraint.

    The campaign’s rollout goes beyond advertising. At the brand’s upcoming Orion Mall store in Bengaluru, UNIQLO will launch an AR experience allowing shoppers to interact with a virtual Dravid. It is a reminder that even a brand committed to minimalism knows how to use technology to enhance engagement, especially in a country where cricket and retail intersect effortlessly.

    For Dravid, the collaboration is simply another extension of what he has always represented: patience, precision, and a touch of understated class. For UNIQLO, it is a way to anchor its Japanese philosophy in an Indian context, using a familiar cultural figure to tell a story about everyday wear that is both reliable and aspirational.
    In a market crowded with celebrity endorsements, this one stands out not because of who Dravid is, but because of who he has always been. Quietly consistent. And in UNIQLO’s view, that might just be the most stylish trait of all.
    At Prittle Prattle News, we honor your dedication and inventiveness led by showcasing you in a positive light. Under the direction of Editor-in-Chief Smruti Bhalerao, our platform is committed to disseminating powerful narratives that raise awareness and motivate change. For more important stories, follow us on LinkedInInstagram, and YouTube.
  • Khayyat by Anis Tailor Debuts in Mohali, Introducing a Contemporary Take on Bespoke Luxury

    Inaugurated by Pawan Kumar Bansal, the new store blends Anis Tailor’s four decades of craftsmanship with modern suiting for today’s style-conscious clientele

    Anis Tailor, a name synonymous with precision tailoring since 1984, has opened its first Khayyat store in Mohali, marking a significant new chapter in its journey. The launch, held at SCO 541, Sector 70, Sahibzada Ajit Singh Nagar, was attended by guests, patrons, and fashion enthusiasts, with Congress leader Pawan Kumar Bansal inaugurating the store.
    Khayyat is the contemporary luxury label from Anis Tailor, created to marry the house’s long-standing tradition of fine tailoring with the evolving tastes of modern clients. The store offers a complete bespoke experience – from curated premium fabrics to meticulous fittings – ensuring every garment reflects the individuality of its wearer.

    Badar Ahmed, Founder of Khayyat and Anis Tailor, reflected on the milestone: “For over forty years, Anis Tailor has been about delivering quality and individuality through every stitch. Khayyat is the embodiment of that heritage, reimagined for today’s discerning clientele. Opening our first Khayyat store in Mohali is a proud moment, and having Mr. Pawan Kumar Bansal with us makes it even more special. This is not just about launching a store; it’s about introducing a new standard of bespoke fashion to the region.”

    Guests at the opening explored a refined retail space where tradition meets innovation. The launch reinforces Anis Tailor’s commitment to excellence while embracing the creativity, precision, and personalization that define modern bespoke luxury.

    About Anis Tailor
    Founded in 1984, Anis Tailor has built its reputation on quality craftsmanship, attention to detail, and personalised service. Over four decades, it has dressed clients across generations, becoming a trusted name in bespoke tailoring. Khayyat, its contemporary label, continues this legacy with a focus on modern suiting and luxury finishes.
    At Prittle Prattle News, we honor your dedication and inventiveness led by showcasing you in a positive light. Under the direction of Editor-in-Chief Smruti Bhalerao, our platform is committed to disseminating powerful narratives that raise awareness and motivate change. For more important stories, follow us on LinkedInInstagram, and YouTube.
  • Vietjet Thailand Opens Bangkok Skies to Kolkata and Ahmedabad from ₹1

    With direct flights launching from November and December 2025, Vietjet’s expanded network links India’s east and west to Thailand’s Suvarnabhumi gateway with sub-₹1 base fares and four-day weekly frequency

     Vietjet Thailand has announced two new direct connections from Kolkata and Ahmedabad to Bangkok (Suvarnabhumi Airport), adding to its growing India–Thailand corridor. These new services will become the airline’s third and fourth direct links to India, extending its regional footprint and enhancing travel access for leisure, business, and cultural exchange.
    The Kolkata–Bangkok route will commence operations on November 17, 2025, with Flight VZ771 departing Kolkata at 00:20 and landing in Bangkok at 04:25. Return Flight VZ770 will leave Bangkok at 21:55 and arrive in Kolkata at 23:20. Services will run four times a week, on Monday, Tuesday, Thursday, and Saturday.

    The Ahmedabad–Bangkok connection will begin on December 4, 2025, marking Vietjet Thailand’s first entry into Gujarat. Flight VZ751 departs Ahmedabad at 23:55 and reaches Bangkok at 05:35 the next morning, while return Flight VZ750 leaves Bangkok at 19:40 and lands in Ahmedabad at 22:55. This route will also operate four times weekly on the same days.
    To mark the launch, Vietjet Thailand has introduced the “Takeoff to Bangkok from ₹1” fare campaign, with base prices starting from just ₹1 (exclusive of taxes and fees). The promotional fares are available for booking from July 31 to August 5, 2025, for travel dates between November 17, 2025 – March 28, 2026 (Kolkata) and December 4, 2025 – March 28, 2026 (Ahmedabad). Tickets are available via www.vietjetair.com and the Vietjet mobile app.

    The additions aim to increase mobility between India and Thailand’s largest transit hub, Suvarnabhumi Airport, while enabling direct access to Vietjet’s wider domestic Thai network, from Chiang Mai, Phuket, and Krabi to Udon Thani and Surat Thani.
    Mr. Woranate Laprabang, Chief Executive Officer of Vietjet Thailand, said, “The launch of these new services from Kolkata and Ahmedabad to Bangkok reaffirms our continued investment and development in the Indian market. We’re proud to offer greater convenience, exceptional value, and a safe, friendly flying experience as we expand our network across key destinations in the region.”

    Vietjet Thailand currently operates 11 domestic routes within Thailand and connects to countries including Japan, South Korea, Vietnam, and China. The airline has received the “Best Low-Cost Airline Brand – Thailand 2025” and “Most Passenger-Friendly Cabin Crew – 2025” titles from Global Brand Awards and International Finance Magazine, respectively.
    As Bangkok remains one of the top outbound destinations for Indian travelers, these direct additions further bridge travel across India’s cultural and economic regions. From grand temples and vibrant food districts to coastal leisure in Pattaya, the Vietjet Thailand network now puts it all within four hours of Ahmedabad and Kolkata.
    At Prittle Prattle News, we honor your dedication and inventiveness led by showcasing you in a positive light. Under the direction of Editor-in-Chief Smruti Bhalerao, our platform is committed to disseminating powerful narratives that raise awareness and motivate change. For more important stories, follow us on LinkedInInstagram, and YouTube.
  • From Hospital Wards to FRAC Labs: Dietetics that Combine Medical Nutrition and Food Science

    By Pranjal Kumat, Dietitian

    In a country facing a rising burden of both undernutrition and metabolic disease, the role of dietetics is expanding beyond calorie counts and lifestyle advice. Nutrition today demands a practice that can engage clinical complexity, fitness-driven goals, and regulatory standards in food science. It was through three distinct, grounded experiences that I learned how to view this field as more than a discipline, it became a responsibility rooted in evidence, relevance, and adaptability.
    My first year of hands-on work unfolded inside a fitness club. Here, I supported clients in their pursuit of composition goals, endurance performance, and structured weight management. Each nutrition plan was tailored to fit a lifestyle, not a formula. I learned quickly that people don’t eat nutrients, they eat habits. The plans I built accounted for macronutrient precision, meal timing, and adherence strategies. The feedback loop was clear: body transformation outcomes came from behavioral understanding as much as dietary logic.

    Stepping out of this setting and into the wards of Mahatma Gandhi Medical College and Hospital revealed a different side of the nutrition spectrum. During my six-month internship in the clinical dietetics department, I assisted with patient care under the guidance of doctors, therapeutic dietitians, and clinical staff. The focus shifted to patients navigating chronic illnesses, diabetes, renal disease, cardiovascular complications, and gastrointestinal disorders. Medical nutrition therapy wasn’t just about numbers; it was about healing. It involved understanding pathophysiology, metabolic stress, and the emotional landscape of those managing illness. The transition from wellness-based planning to hospital-grade intervention taught me that food is not just fuel, it is treatment, recovery, and prognosis management.

    The third phase of my training took place in a laboratory, not a kitchen or clinic. I completed a 45-day internship at FICCI FRAC Labs, where food analysis, safety protocols, and regulatory frameworks formed the core curriculum. Here, I was trained in nutritional labeling, food composition testing, and safety compliance under ISO and NABL standards. This phase taught me how ingredients translate to data. From batch samples to shelf-life estimation, I learned the critical link between public trust and food system transparency.
    These three stages, applied nutrition in fitness, clinical care in hospitals, and regulatory insight in labs, shaped the dietetic philosophy I now carry forward. Nutrition is not isolated to one patient, one meal, or one setting. It spans intent, risk, and scale.

    India’s evolving health landscape confirms the need for this approach. According to the Indian Council of Medical Research, the country is witnessing a sharp rise in metabolic obesity even among individuals with normal body mass. A growing segment of the population now lives with undiagnosed diabetes, micronutrient deficiencies, or chronic lifestyle-driven disease. Public health systems are catching up, but dietetics must lead, not follow.
    I do not believe in generalised advice. Every consultation, plan, or intervention must carry context, clinical, personal, and even environmental. It is not enough to know what works in theory. We need to understand what works for whom, in what setting, and why.

    My experiences across these three settings did more than expand my technical skills. They allowed me to see dietetics as an integrative system, one that connects health outcomes with food literacy, regulatory accuracy, and the realities of lived behavior. Whether working with a patient in recovery, an athlete aiming to enhance performance, or a brand committed to clean labels, my approach remains consistent: evidence over assumption, clarity over complication.
    As I continue on this professional path, I remain committed to pushing for nutrition that works, not in concept, but in context.
    At Prittle Prattle News, we honor your dedication and inventiveness led by showcasing you in a positive light. Under the direction of Editor-in-Chief Smruti Bhalerao, our platform is committed to disseminating powerful narratives that raise awareness and motivate change. For more important stories, follow us on LinkedInInstagram, and YouTube.

  • Reverse Mentoring and the Rise of Leaders as Living LLMs: Niranjan Gidwani’s Framework for Modern Leadership

    Senior executives must now train like language models, constantly learning from juniors to lead across tech, culture, and transformation

    In a bold reframing of leadership, certified board director and UAE Superbrands Council member Niranjan Gidwani introduces a new metaphor for modern executive relevance: leaders as living LLMs. In this thought leadership piece, he draws parallels between how generative AI learns and how today’s senior corporate heads must adapt, not by teaching, but by learning from the generation below them. Through reverse mentoring, he argues, executives can constantly train their leadership models by ingesting real-time digital, cultural, and operational perspectives from junior colleagues.

    Traditionally, mentoring in organizations was top-down: seasoned executives shared institutional knowledge with emerging professionals. But that dynamic is evolving. With the rise of digital-first workforces, reverse mentoring has become an institutionalized strategy across global firms. Jack Welch first pioneered it at GE, and companies like Unilever, PwC, and Deloitte now run formal programs pairing senior leaders with younger employees to fast-track executive learning.
    In Gidwani’s view, these programs are not perks, they are survival mechanisms. Just as large language models (LLMs) depend on constant data ingestion to stay relevant, senior leaders must continuously update their worldview through younger, more digitally native counterparts.
    There are three key mechanisms:

    • Absorbing new knowledge: From AI tools to TikTok algorithms, younger employees understand technologies shaping business. Senior leaders gain fluency not through training modules, but through conversation.
    • Challenging legacy assumptions: Junior staff bring disruptive, unfiltered perspectives that force leaders to reevaluate ingrained processes and strategies.
    • Adaptive leadership: Just as LLMs learn from feedback, so must executives iterate their leadership based on real-time input and failure analysis.

    The benefits are multi-tiered. Reverse mentoring boosts digital fluency, drives innovation, and humanizes leadership. At Unilever, junior teams briefed executives on AI-enabled consumer analytics, reshaping campaign strategies. Siemens credited its reverse mentoring with a 20% efficiency bump after junior engineers proposed automation frameworks. IBM leveraged junior feedback to recalibrate executive communication styles, making top brass more relatable and reducing attrition.
    For organizations, the impact is cultural. Reverse mentoring lowers hierarchical walls, fosters psychological safety, and bridges generational divides. When done right, it positions companies as adaptive ecosystems rather than rigid machines.
    To implement this model, Gidwani suggests:

    • Formalize pairings: Match senior leaders with younger mentors based on key learning objectives.
    • Encourage radical candor: Allow honest conversations without fear of reputational fallout.
    • Create structured feedback loops: Measure and refine impact through constant iteration.

    Publicly reward participation: Recognize senior leaders who model learning behavior as brand assets.

    In a world where leadership credibility comes from adaptability, Gidwani argues that senior executives must evolve from being knowledge providers to dynamic learners. Like the best-trained LLMs, their value depends not on what they once knew, but how fast they can update, respond, and iterate.
    He ends with a provocation: Most mentoring programs issue certificates to juniors. Shouldn’t we start acknowledging senior leaders who excel at reverse mentoring as certified Living LLMs?
    The future of leadership may not lie in charisma, but in curiosity.
    At Prittle Prattle News, we honor your dedication and inventiveness led by showcasing you in a positive light. Under the direction of Editor-in-Chief Smruti Bhalerao, our platform is committed to disseminating powerful narratives that raise awareness and motivate change. For more important stories, follow us on LinkedInInstagram, and YouTube.
  • India’s 2025 Festive Season to See Record Gig Hiring, Says Adecco

    Seasonal jobs rise 15-20% led by retail, logistics, BFSI, and Tier 2 city expansion

    Mumbai, India: India’s festive season is expected to generate more than 2.16 lakh temporary and gig jobs during the second half of 2025, according to projections released by Adecco India. Hiring demand has surged by 15 to 20 percent compared to the previous year, driven by post-election economic optimism, a strong monsoon lifting rural consumption, and aggressive seasonal promotions by leading brands.
    This sharp uptick in hiring is being led by sectors such as retail, e-commerce, logistics, BFSI, hospitality, travel, and FMCG. Hiring has been timed around key consumption events including Raksha Bandhan, Big Billion Days, Prime Day Sale, Dussehra, Diwali, and the upcoming wedding season. Businesses across sectors have moved up their recruitment cycles to remain operationally ready for the projected rise in demand.

    Hiring momentum is strongest in metros such as Delhi NCR, Mumbai, Bengaluru, Chennai, Hyderabad, Kolkata, and Pune, with a 19 percent increase from last year. Simultaneously, Tier 2 cities including Lucknow, Jaipur, Coimbatore, Nagpur, Bhubaneswar, Mysuru, and Varanasi are experiencing a dramatic 42 percent rise in hiring. Emerging job markets like Kanpur, Kochi, and Vijayawada are also seeing upward trends, confirming a broader geographic shift in festive season workforce demand.
    Adecco India reports that compensation levels are also climbing. Metro salaries are up by 12 to 15 percent, while emerging cities are witnessing a sharper rise between 18 to 22 percent. Notably, the participation of women in festive roles has increased by 23 percent, underscoring the growing appeal of flexible, short-duration employment options.

    According to Mr. Deepesh Gupta, Director and Head of General Staffing at Adecco India, “This year’s festive season is seeing a sharper and more structured demand curve. Unlike previous years where hiring was largely volume-driven, employers today are equally focused on deployment speed, workforce readiness, and regional agility. We began accelerating employee screening and workforce mapping early in the year. Our average turnaround time from application to deployment has reduced to 17 days, enabled by digital screening and mobile-first onboarding.”

    In terms of sector-specific dynamics, logistics and delivery roles are projected to grow by 30 to 35 percent. BFSI is expanding field operations with a 30 percent rise in hiring for credit card sales and POS deployments, especially in Tier 2 and Tier 3 towns. Travel and hospitality are forecasting a 20 to 25 percent increase in staffing, while retail and e-commerce are set to dominate, accounting for 35 to 40 percent of total seasonal hiring.
    Employers are also shifting their hiring preferences. Candidates aged 18 to 30, especially those with gig or frontline retail experience, are in demand. Multilingual capabilities, customer-handling experience, and digital fluency are now seen as essential for roles in credit sales, logistics, and in-store service.
    Beyond meeting temporary demand spikes, Adecco observes a deeper trend: seasonal jobs are now being used to identify long-term workforce potential. Nearly one in four seasonal workers transition into formal roles post-season. Retail and fintech companies are formalizing career paths for high-performing seasonal workers. This strategic evolution highlights that seasonal employment is increasingly being integrated into structured workforce planning.

    Retention, traditionally a challenge in festive hiring, is being directly addressed. Employers are introducing structured incentives such as joining bonuses, attendance-linked payouts, and completion bonuses. These measures have led to a 20 to 25 percent improvement in seasonal worker retention rates year over year.
    Adecco India, part of the global Adecco Group AG, is a premier human resource solutions provider with expertise in temporary staffing, professional staffing, permanent recruitment, training, and consulting. The company’s India operations comprise over 900 professionals managing a network that supports more than 40,000 associates across the country.
    At Prittle Prattle News, we honor your dedication and inventiveness led by showcasing you in a positive light. Under the direction of Editor-in-Chief Smruti Bhalerao, our platform is committed to disseminating powerful narratives that raise awareness and motivate change. For more important stories, follow us on LinkedInInstagram, and YouTube.

  • Bombay Sapphire Unveils ‘Hidden Jewels’ Cocktail Series, Elevates Bartending to Artistic Expression

    World Gin Day celebration spotlights India’s top 50 bartenders with nature-inspired creations crafted in the wilds of Meghalaya.

    In a bold reimagining of cocktail craft, Bombay Sapphire has launched its Hidden Jewels series, a first-of-its-kind gin cocktail experience featuring India’s top 50 bartenders. Far from their bars, these mixologists were immersed in the Meghalaya wilderness, drawing inspiration from nature, memory, and cultural nuance.
    Hosted ahead of World Gin Day, the campaign underscores Bombay Sapphire’s creative mantra: “Stir Creativity.” Each participating bartender translated their experience into a new signature cocktail, now available in premier bars across Mumbai, Delhi, Bengaluru, Goa, Hyderabad, Jaipur, and Kolkata.

    Nature Becomes Flavor
    The bartenders drew ideas from iconic Indian landscapes, Dal Lake’s serenity, Jodhpur’s hues, and the deep greens of Meghalaya. Through workshops with indigenous artisans and avant-garde chefs, they explored new flavor formats, local ingredients, and story-driven presentation techniques.
    From color to garnishing, each cocktail embodies what Bombay Sapphire calls liquid storytelling.
    Jatin Waingankar, Trade Ambassador, Bacardi India (North), said:
    “With Hidden Jewels, we expand mixology beyond technique. This is about emotion, memory, place, each drink is a personal jewel.”

    Strategic Campaign Placement

    • Featured in 50 elite bars nationwide
    • Coincides with World Gin Month celebrations in June
    • Storytelling-led launch curated for urban, culturally curious consumers
    At Prittle Prattle News, we honor your dedication and inventiveness led by showcasing you in a positive light. Under the direction of Editor-in-Chief Smruti Bhalerao, our platform is committed to disseminating powerful narratives that raise awareness and motivate change. For more important stories, follow us on LinkedInInstagram, and YouTube.